In this episode we're diving into 4 Facebook ad strategies that will be crucial in 2024 for anyone looking to sell courses, services, or coaching.
I'm sharing insights into the changing landscape of content - and how with the increasing difficulty of breaking through organically - ads strategies matter more than ever.
Throughout this episode we'll break down 4 ads strategies, including running lead generation ads, engagement ads for warm audiences, messenger ads to increases 2-way communication with your audience, and implementing promotional retargeting.
If you're looking to elevate your advertising game and stay ahead of the curve in 2024, this episode is a must-listen!
Links Mentioned:
Time Stamped Overview:
00:25: Advertising offers predictability and projectability, outperforming organic methods. While organic content can be unpredictable, with advertising, the outcome in terms of leads and reach can be forecasted based on account history.
03:31: Utilizing Facebook ads as an effective marketing strategies.
09:23: Comprehensive lead generation campaign strategies for success.
10:07: Ads target engaged audience for high-quality content to boost your omnipresence.
14:05: Using simple ads to remind prospect to buy.
17:19 Use messenger for two-way dialogue marketing.
20:23 Consistent retargeting ad exposure boosts conversion rates significantly. Ads deliver 3 to 7 times return on ad spend - these ads are effective for both launches and evergreen promotions.
060. Unlocking the Power of Retargeting Ads
059. Low Ticket Email Marketing For Massive Success with Liz Wilcox
058. The Daily Listbuilding Method
057. Is a Low Ticket Launch Right For You?
056. Low Ticket Offers to Fill Coaching Programs
055. From $25 Workshop to $11k Launch
054. Behind the Scenes of Our $200k Membership
053. How We Converted at 17.39% In Our Recent Launch
052. The Sphere of Influence in Marketing
051. The Guru's Champagne Promises with Beer Budget Students
050. The Facebook Ads Gold Rush Is Over (What It Means For 2023)
049. Planning Your 2023 Revenue & Goals
048. Black Friday: 3 Ads to Maximize Sales
047. CASE STUDY: 915 Leads in 14 Days
046. 4 Facebook Ads You SHOULD Be Running In Your Business
045. Do Facebook Ads Still Work Going into 2023?
044. How I'd Go From 0 to $10k With My First Course...
043. 421,000 Downloads Later (What I've Learned About Podcasting)
042. How to Validate Your Idea With Paying Customers
041. Breaking Down Our Newest Funnel
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