In this episode we're diving into 4 Facebook ad strategies that will be crucial in 2024 for anyone looking to sell courses, services, or coaching.
I'm sharing insights into the changing landscape of content - and how with the increasing difficulty of breaking through organically - ads strategies matter more than ever.
Throughout this episode we'll break down 4 ads strategies, including running lead generation ads, engagement ads for warm audiences, messenger ads to increases 2-way communication with your audience, and implementing promotional retargeting.
If you're looking to elevate your advertising game and stay ahead of the curve in 2024, this episode is a must-listen!
Links Mentioned:
Time Stamped Overview:
00:25: Advertising offers predictability and projectability, outperforming organic methods. While organic content can be unpredictable, with advertising, the outcome in terms of leads and reach can be forecasted based on account history.
03:31: Utilizing Facebook ads as an effective marketing strategies.
09:23: Comprehensive lead generation campaign strategies for success.
10:07: Ads target engaged audience for high-quality content to boost your omnipresence.
14:05: Using simple ads to remind prospect to buy.
17:19 Use messenger for two-way dialogue marketing.
20:23 Consistent retargeting ad exposure boosts conversion rates significantly. Ads deliver 3 to 7 times return on ad spend - these ads are effective for both launches and evergreen promotions.
HSH 075: The Six-Figure Course Business Roadmap
HSH 074: 5 Steps to Simplify Your Facebook Ads
HSH 073: Why I Took A 6-Week Break
HSH 072: Student Success – Running Successful Challenges with Coach Glitter
HSH 071: How to Fill Your Webinar, Challenges and Live Launches
HSH 070: How We Scaled From 20k to $170k Challenges (In Just a Few Short Months)
HSH 069: Setting and Planning Launch Goals, Metrics and Revenue Plans
HSH 068: Evergreen vs. Live Launches (Which Is Better?)
HSH 067: The Quick & Dirty Launch Strategy 2.0
HSH 066: How I Went From Overworked to (Profitable) 30 Hour Weeks
HSH 065: 5 Messenger Bot Strategies You Can Implement To Build Your Business
HSH 064: Introduction to Facebook Messenger Bots (Part 1)
HSH 063: How to Create a Facebook Ad Campaign That Scales
HSH 062: 5 Lessons Learned From Our Newest Beta Course Launch
HSH 061: The Truth About Consistency (And How To Be More Consistent In Business)
HSH 060: Copywriting Tricks to Increase Conversions & Sales
HSH 059 How To Deal With The Overwhelming Speed of Technology & Digital Business
HSH 058: How to Work Less Without Making Less
HSH 057: The Stuff You DON'T HEAR About Digital Business With James Wedmore
HSH 056: Behind the Scenes of Our Biggest (And Least Stressful) Launch Yet
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