Affiliate marketing creates an opportunity for marketers to gain a commission by promoting a product or service. Cookies are typically used for tracking and the advertiser whose product or service is being featured pays the marketing only on transactions.
Today's episode covers those approaches and is also a story of conflict between two large companies and how one affiliate marketer got caught in the middle.
Tribal Marketing
Nano-targetted Facebook Ads
Debiasing GPT-3 Job Ads
ML Ops in Production
Ad Network Tomography
First Party Tracking Cookies
The Harms of Targeted Weight Loss Ads
Podcast Advertising
Fairness in e-Commerce Search
Fraudulent Amazon Reviewers
Ad Targeting in Amazon Smart Speakers
Adwords with Unknown Budgets
ML Ops Best Practices
Monetization of Youtube Conspiracy Theorists
User Perceptions of Problematic Ads
Political Digital Advertising Analysis
Fraud Detection in Crowdfunding Campaigns
Artificial Intelligence and Auction Design
Privacy Preference Signals
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