EP-380 Sales Mindset For Success with Lee Zohlman

Lee Zohlman, Commercial Director at SportBusiness Americas, joins Bacon Sports Founder Rob Cressy to jam about their sales mindset for success right now. Why is it important to take a collaborative sales approach right now? Why is innovation so crucial? What is changing about the way we sell and what we sell? What’s the current temperature in the global business of sports? How can we all come out of this in a positive manner? - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business. Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it. Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think: Rob Cressy - Instagram: @rob_cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Facebook: /RobCressyBiz/ - Website: www.baconsports.com Lee Zohlman - Twitter: @LeeZohlman - Instagram: @LeeZohlman - Website: http://www.zohlman.com Other Awesome Content: Have you ever wanted to create a podcast but didn’t know where to start? If so head to LaunchingPodcasts.com. I created a step-by-step course to help you easily launch a podcast. Don’t have a written social media strategy? We can help you with that. All you’ve got to do is head to EasySocialStrategy.com. If you liked this episode then you should also check out another podcast I host called The GameDay Playbook presented by FanFood. We give a forward thinking perspective on sports + technology + fan engagement. Is sports & comedy more of your jam? Then Bacon Sports Podcast Network is for you.