In this episode, Sean sits down with Annette Franz, founder and CEO of CX Journey Inc. They dive into why Annette started CX Journey and her +30 years of CX experience. They go deeper into her thoughts on customer expansion and retention. Annette gives some great insights on journey orchestration and how marketers can leverage this. Her tone gives off a jovial, astute knowledge on creating great customer experiences. Annette gets deep on why loves routines, her 90s bodybuilding days, any why/how she gets out of the office to recharge.
More About Annette. https://www.linkedin.com/in/annette-franz/
Episode 29: How Indiana University Fosters Experience through Learning Spaces
Episode 28: Great Customer Experience Starts with the Employees to Market the Business
Episode 27: How Marketing and Sales Should Communicate with Prospects, Clients, and Partners
Episode 26: How This Marketing Tech Company Listens to Their Customers
Episode 25: How to You Market HR Program and Health Benefits AND Find the Right Audience
Episode 24: How Build Your Brand through Good Messaging
Episode 23: How to Focus on the Customer through the Sales and Delivery Process
Episode 22: How to Build Trust to Improve Your Marketing
Episode 21: What Design Reveals about Brand Experience
Episode 20: Why Customer Experience Plays a Huge Role in Running a Profitable Service Firm
Episode 19: What are the Two Rules of Marketing and How to Apply to Your Startup
Episode 18: Why Design Thinking Helps Find the Right Customers
Episode 17: Why Marketing is a Partnership and NOT a Transaction
Episode 16: How to Market Internship Programs
Episode 15: How to Build a Community with Design
Episode 14: How Helping Your Current Customers Builds Your Marketing
Episode 13: Going All in Blockchain Marketing
Episode 12: How the HE-Doublle Hockey Sticks Do You Brand Yourself
Episode 11: Marketing an International Design Tech Product
Episode 10: Paid Acquisition and Media Buying Strategic Steps
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