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Get the answers and support you need.
Resources and guides to launch, grow, and monetize podcast.
Stay updated with the latest podcasting tips and trends.
Check out our newest and recently released features!
Podcast interviews, best practices, and helpful tips.
The step-by-step guide to start your own podcast.
Create the best live podcast and engage your audience.
Tips on making the decision to monetize your podcast.
The best ways to get more eyes and ears on your podcast.
Everything you need to know about podcast advertising.
The ultimate guide to recording a podcast on your phone.
Steps to set up and use group recording in the Podbean app.
Stephen W. Maye is your host for Projectified with PMI. In this episode, Stephen discusses creativity with Scott Berkun, a bestselling author, sought-after speaker, and former Microsoft project manager. Scott explains creativity’s often misunderstood and neglected role in project work, how to foster and apply creativity in process-oriented environments today, and why it will become even more important in the future of project professionals.
Scott describes creativity as a creation and problem-solving process within project roles. He emphasizes that the process of creation and being creative is to not only create something new but to maintain and improve pre-existing ideas. Scott discusses the importance of defining ‘good’ when it comes to creativity, the relevance of creativity in the project management role, the benefits of applying creativity to any role, and where creativity fits in an increasingly automated and digitized world.
For an easy way to stay up-to-date on Projectified with PMI, follow the podcast at:
iTunes, Stitcher, Google Play, or Pmi.org/podcast.
Key Takeaways:
[:28] Stephen provides some background on Scott and welcomes him to the podcast
[1:09] What’s the deal with Scott’s hair?
[2:49] Scott’s definition of creativity
[5:12] Scott’s early project manager role with Microsoft
[6:04] Reflecting back on his role as a project manager: Where was creativity relevant?
[7:34] The importance of defining ‘good’ and who gets to define ‘good’
[11:08] Where creativity fits in a world that is becoming increasingly more automated and digitized.
[14:14] Who is at greatest risk for losing their job to automation?
[16:02] Creativity’s relevancy in projects in an ever-increasing automated world and how project managers can better bring creativity to their job.
[20:15] The opportunities and benefits of applying creativity in the role of project management.
Links:
Making Things Happen: Mastering Project Management, by Scott Berkun
The Dance of the Possible: the mostly honest completely irreverent guide to creativity,
by Scott Berkun
ScottBerkun.com
What to Expect in 2025: A Guide for Project Professionals
Measuring Up: How to Track and Deliver Positive Social Impact
Powerful Partnerships: Collaborating to Achieve UN SDGs
How Tech is Powering the Clean Energy Transition
The Project Management Skills That Keep Creatives On Track
A New Orbit: How Project Teams Are Using AI in Space
Why AI Ethics Matters in Project Management
The Power to Defuse: Tips for Conflict Resolution on Project Teams
Learning from Mistakes: How Project Professionals Grow from Failure
Seeding Sustainability: Agriculture Innovations to Feed Future Generations
From the Olympics to F1: How Project Teams are Making Events More Sustainable
How to Create a Culture of Innovation
Mentor and Mentee: How They Learn from One Another
How Startups Are Reimagining Agile
Career Development: How Project Managers Can Thrive With AI
How to Balance Technology and Well-Being in the Digital Age
What’s Next? Navigating Your Project Management Career
Using Technology to Make a Positive Social Impact
How Project Teams Are Building Climate-Resilient Infrastructure
Advancing Your Project Management Career in 2024
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