EDGE of the Web - The Best SEO Podcast for Today’s Digital Marketer
Business:Marketing
Greg Gifford travels the globe speaking to SEO audiences throughout the year, thankfully we were able to rein him in for this week's interview series. If you want to learn the ins and outs of local SEO, Greg Gifford is your guy. With over 20 years of experience in online marketing and web design, the COO at Search Lab joins Erin to discuss fundamental strategies in achieving premium local SEO. Understand the keys to cracking Google’s Ranking Factors at a local level, and take the next step in your local SEO strategy this week on the EDGE!
Key Segments:
[00:03:27] Introducing Greg Gifford
[00:06:04] Greg’s SEO Journey
[00:13:06] EDGE of the Web Title Sponsor: Site Strategics
[00:15:31] Greg’s BrightonSEO Presentation
[00:24:04] Google Business Profile Optimization Factors
[00:26:11] EDGE of The Web Sponsor: Hostinger
[00:27:33] Varying Verticals to Industries in the Google Algorithm
[00:33:49] Aligning Business Photos to Google’s Standards
[00:39:12] EDGE of The Web Sponsor: Wix
[00:40:23] Are Certain Ranking Factors More Dynamic Than Others?
[00:45:25] Biggest Takeaways from Greg’s Study
Thanks to Our Sponsors!
Site Strategics: http://edgeofthewebradio.com/site
Wix: http://edgeofthewebradio.com/wix
Hostinger: https://edgeofthewebradio.com/hostinger
Follow Our Guest
Twitter: https://twitter.com/GregGifford
LinkedIn: https://www.linkedin.com/in/greggifford/
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635 | Questionable Practices Associated With Google Ads w/ Greg Finn
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633 | Mastering The Holistic SEO Process w/ Eli Schwartz
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630 | News from the EDGE | Week of 10.02.2023
629 | Utilizing Google Analytics 4 w/ Matt Holz
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627 | Leveraging the New Tools in GA4 w/ Matt Holz
626 | News from the EDGE | Week of 9.18.2023
625 | Changing the Dynamics of Content Creation and Team Learning w/ Natalie Arney
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