Sometimes we end up building a business that just doesn't fit our lives.
Not intentionally. Sometimes it just happens that way.
Maybe you don’t have the freedom you thought you’d have. Maybe you’re doing group courses but you really want to be 1 on 1 with clients, or vice versa.
Sometimes when you step back and examine what it'll take to get to maintenance mode or what it will take to scale or grow, you realize that you don't actually have the capacity to grow this thing you built. The business you built isn't designed for that.
In order to get to maintenance mode, you need to shift.
Ryan Lazanis and I talked about this in Episode 75 - we'd each built businesses that didn't fit how we wanted to live our lives and so we ended up starting new businesses and specifically building them for maintenance mode.
But you don't have to burn the whole thing down.
Meet Mark Butler. He's the founder of the accounting startup Let’s Do the Books, as well as a freelance CFO for life coaches. And instead of shutting his business down and starting over when he realized that something needed to change for him, he created a complementary business with a different business model–one that was designed for maintenance.
Listen to the full episode to hear:
Learn more about Mark Butler:
Learn more about Susan:
Resources:
How Personal Resilience Builds Business Resilience with Melody Wilding
Managing Change and Building Our Resilience Muscles with Elatia Abate
Driving New Business and Managing Operations Using ClickUp with Layla Pomper
Building Products and Adding Value Using No-Code Tools with Brittany Berger
Scaling a Service-Based Business Using No-Code Tools and Solutions with Jason Staats
How To Measure the Value and Success of Your Podcast with Tara McMullin
How Do You Measure the ROI On Your Social Media Investment with Andréa Jones
When Your Values & Opportunities Collide with Nancy Jane Smith & Bonnie Gillespie
How Do You Decide WHAT to Invest In? with Beryl Young
How to Approach Investments in Your Business with Michelle Mazur
How Your Team Impacts Your Business' Ecosystem with Emily Thompson
How Your Software Impacts Your Business' Ecosystem with Melanie Richards
How Your Process Impacts Your Business' Ecosystem with Tamara Kemper
How Your Default Decisions Impact your Business' Ecosystem with Ashley Gartland
How to Build a Community Around Your Business with Katie Hunt
Evolving Toward a Community Business Model with Margy Thomas
Where Community Belongs In Your Business Model with Sophie Bujold
Using Your Intellectual Property To Pivot & Build Resilience with JoAnn Holmes
How to Better Understand Your Numbers & Your Tax Risk with Luke Frye
The Risk of Inconsistent Cash Flow with Priya Malani
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