183: How to Achieve Financial Freedom and Lifestyle Flexibility With Matt Raad & Kevin Bees, Profit Maximisation Expert

2023-09-13

Matt Raad has created financial freedom in his life, starting from zero and using a very unconventional method. Both he and his wife, Liz Raad are website investors, which means they use digital assets to generate their cash flow and wealth. They were one of the first in the world to realise that they could buy websites, renovate them like real estate, and then sell or keep them for cash flow. Matt started out as a zoologist with his wife Liz, buying their first business, expanded into multi-million dollar mergers & acquisitions, and then transitioned to investing in online businesses where the cashflow returns were so much better. As successful entrepreneurs and investors, these days they love teaching beginners how to reach 6 & 7-figure website portfolios using a similar strategy to buy...

They were one of the first in the world to realise that they could buy websites, renovate them like real estate, and then sell or keep them for cash flow.

Matt started out as a zoologist with his wife Liz, buying their first business, expanded into multi-million dollar mergers & acquisitions, and then transitioned to investing in online businesses where the cashflow returns were so much better.

As successful entrepreneurs and investors, these days they love teaching beginners how to reach 6 & 7-figure website portfolios using a similar strategy to buying & renovating traditional real estate.

Matt Raad shared in this episode:

His earlier days: growing up and trading toys
What drives him
How he transitioned from a zoologist to a website investor
How he started his business with the help of family
How he grew his business over a decade
How his desire for financial freedom matched Liz’s zest for total freedom
His belief that diversification is key to success
How websites can be bought and sold for cash flow
How he really got good at buying rundown businesses, fixing them up, and systemizing
How he associated and learned from mentors
The challenges of exporting from Australia
How business challenges led him to website business
How the E-business Institute was born
Skepticism around online business
How media companies are buying up successful websites
How niche passion sites in Australia are getting bigger and bigger
How easier the digital business model is compared to the brick-and-mortar model
How he started generating income on autopilot
How easily scalable the website business is
The flexibility and lifestyle that digital business allows
The technicality involved in managing website portfolios
The typical client they love working with
The secret to selling seven-figure websites to organizations
The importance of enjoying the journey and not looking for shortcuts
His life-changing question: Is there an easier way to do this better?
The importance of having a clear vision in achieving your goals
His future goals: traveling, spending three to four months of the year living in inspirational locations, and working solely from his laptop.