Veronica meets Dr. Emily Nicholls to discuss the No and Low alcohol market. The deliberate blurring of marketing by alcohol companies and whether the alcohol-free market is a good or bad thing. Dr Emily Nicholls is a Lecturer in Sociology at the University of York, UK. Her research interests include gender, identity and alcohol consumption. Emily’s research has spanned different areas of drinking and non-drinking over the last ten years, from the ‘girls’ night out’ to drinking patterns and practices during the COVID-19 pandemic. She has also undertaken research into women’s experiences of early sobriety and, more recently, the ways in which ‘No and Low’ alcohol drinks are marketed and used by both drinkers and non-drinkers.
To learn more, visit the show notes.
250: Workaholism
249: Going Public With Your Sobriety With Ann Dowsett Johnston
248: How to Recover from Trauma with Ann Dowsett Johnston
247: The Pinking of the Alcohol Market with Ann Dowsett Johnston
246: Things That Changed Our Lives This Year
245: The Holiday episode with Casey Davidson, Gill Tietz and Paul Churchill
244: Binge Drinking and the Work Place
243: The Normalization of Abnormal Drinking with Benoit Kim
242: Hyper-independence, Loneliness and Connection
241: Fear, Breast Cancer and Alcohol with Lucy Rocca
240: Drinking Alone
239: Finding Yourself with Allegra Huston
238: Alcohol Abuse and Eating Disorders
237: High End Drinkers - Social Status and Drinking
236: Surviving Breast Cancer and Getting Sober With Jenn Nelson
235: Sober Spirituality with Erin Jean Warde
234: It's Not About the Wine with Celeste Yvonne
233: Sobriety is a Shift in Perception
232: Why We Take Things Personally
231: Social Anxiety and Alcohol Abuse
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