When it comes to your music or how you present yourself, what makes you unique? How can you approach your songwriting, marketing/communications, and your audiences with the mindset of differentiation so that you can create a scalable and sustainable career?
Resources:
Episode #291 -How to Dominate a Niche Market part 1: Find a need
Episode #292 - How to Dominate a Niche Market pt 2: Smallest Viable Audience
Episode #293 - How to Dominate a Niche Market pt 3: What if Your Audience is Too Small?
Episode #294 - How to Dominate a Niche Market pt 4: How to Find Your Niche
Episode #295 - How to Dominate a Niche Market part 5: Always Give Value
Episode #296 - Recap: The Secret Weapon to Success
#397: When to go Against the Grain
#396: How to Create a Tour Budget
#395: How to Create Demand for Your Music Through Momentum
#394: How to Build a Better Team
#393: Continuous Improvement Methodology and Music
#392: Spotify, The Long Tail, and Is Music in Trouble?
#391: Write a Better Story
#390: Artist Infrastructure Checklist
#389 - How to Negotiate Better Pay for Your Shows
#388: Predictions for an Uncertain Music Industry
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#387 - How to Make a Lasting Impact and Have a Music Career That Lasts
#386 - SXSW Application Tips and Other Music Industry Festivals
#385 - Is It Really a Long Way to the Top?
#384 - How to Make Your Career Resilient and "Future Proof"
#383 - How to be More Productive
#382 - How You Can Create a Pandemic-Proof Career
#381 - The Real Business Artists Are Actually In
#380 - How Artists Can Optimize Their Website (Stacey Bedford, CEO of Bandzoogle)
#379 - Wendy Parr on The Power of Artist Authenticity
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