Contribution & Attribution Model Best Practices

Director of Marketing Strategy & Operations at Indeed, Darrell Alfonso, delves into contribution and attribution model best practices. Discover how understanding the nuances of these models can significantly impact your marketing strategies. Darrell shares insights on optimizing your approach to ensure accurate tracking and measurement of marketing efforts. Explore more about this crucial aspect of marketing with Darrell Alfonso from Indeed. Show Notes

Connect With:

• Darrell Alfonso: Website // LinkedIn
• The MarTech Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn // Twitter

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