I said no to Black Friday, Cyber Monday, or holiday-themed discounts on my growth strategy retainers and services because the price is the price. If you are an emerging brand that isn’t dependent on volume and want 6 - 8 figure clients working with you, discounts aren’t the tactic to use. If you are a service-based business and have to discount a high ticketed offer for like 40% - 80%, how do you expect to actually make 6 - 8 figures if you aren’t a B2C/D2C focusing on volume, upsells, and subscriptions? You most likely won’t. Your ideal audience shouldn't need a price reduction to jump because price shouldn't be an issue.
The solution is using the right tactics and positioning to get the quality of clients and the number of projects you want.
Make sure your moves match desired outcomes.
Make sure your marketing matches desired outcomes.
Make your positioning and pricing match desired outcomes.
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25. Your Business Is A Jigsaw Puzzle. In Order To Grow You Must Align All The Pieces.
24. How To Activate The Power Of Strategy To Achieve Business Success On A Level That Will Sustain You For Years To Come
23. A Clear Vision Is Vital For Any Founder To Bring A Business Into Reality. Make Sure Yours Is Aligned With Your DNA.
22. Success Is On The Other Side Of Impossible. How To Use Faith & Resiliency To Chase Your Dreams & Achieve Great Things!
21. You Must Have G.R.I.T. To Be Successful In Business & In Life! Greatness Requires Internal Transformation!
20. Master Your Mindset To Multiply Your Money. How To Shift Our Mindset To Achieve Abundance In Our Business.
19. Breaking The Cement Walls Separating You From Your True Business Growth Potential
18. Twitter Got Hacked! The 1% Involved In A Cryptocurrency Scam. How Do We Protect Our Brand & Digital Assets?
17. Failure Is A Constant When It Comes To Business. How Do We Navigate Failure The Right Way In Order To Succeed?
16. What Marketers Are Too Afraid To Talk About But Needs To Be Said In Order To Achieve Real Results.
15. Growth Marketing vs Traditional Marketing. How To Growth Hack Your Marketing Process For Sustainable Profitability.
14. What Does It Mean To Give Value? How To Create The Perception Of Value Your Business Needs To Be Successful.
13. How To Use The "L.E.A.D.S. Generator Blueprint" To Convert More Leads Into Sales.
12. All Successful Businesses Are Direct. Have The Courage To Be Firm, Confident, & Authentic In Your Business Offerings.
#Basketball
Ep 10. The Future Of Marketing Is Leaving The 5 Ps And Embracing The 4 Es.
#Risk
#Freestyling
#MarketingSystems
#Purpose
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