"The two most important qualities to come across as a speaker probably, and it's on podcast as well, is to get across a sense of warmth and competence and if you can be in that energy, you can be more trusted as a voice."
We're back with another edition of our Coaches Corner series. This week, Maryalice is joined by John Ball, TSL coach and a veteran Podcaster, to investigate whether podcasting is a channel worth pursuing as you build your speaking business.
"If you're in your earlier stages of building a speaking career, then Guesting is much more a place to start because otherwise having your own show, the amount of work that does really need to go into that is going to be one more thing that may slow down your progress in building up your speaking business and your speaker pipeline."
In this episode, John and Maryalice cover:
"Like consistency is king, right? So if you're promising a podcast drop every Thursday, and for three months you do it and then all of a sudden, third month you go away and then six weeks later you're like, oh, I'm back, I'm so sorry, we've all experienced that. On the other side, don't be that person. So if you can't be consistent, I would say don't start it."
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Episode Resources:
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How to Find Your Red Thread as a Speaker with Tamsen Webster
VAULT: Using YouTube to Grow Your Speaking Business
Setting Up Your Virtual Speaking Studio with Craigery Dennis
VAULT: The 5 Key Metrics to Growing Your Speaking Business
Networking for Growth in Your Speaking Business with Jordan Harbinger
VAULT: The Four Rules of Cold Calling For Speakers
How to Get Speaking Referrals with Michael Port and Andrew Davis
VAULT: How to Use Blogging to Book Speaking Gigs
How to Sell as a Speaker (and Why You Should Love It) with Lois Creamer
VAULT: How to Transition Into Speaking Full-time
Reaching Six Figures in Your Speaking Business with Lisa Perez
VAULT: Becoming a Speaker in the International Market
Pivot Your Approach Like a Race Car Driver with Ron Tite
VAULT: Leverage Your Network
Crafting The Perfect Intro with Clay Hebert
VAULT: Simple Ways to Book More Gigs with Kris Reece
You Are The Brand with Mike Kim
VAULT: Preparing For Your Speech
From the NFL to TSL: How Desmond Clark Found Success Off the Field and On the Stage
VAULT: How to Land 100 Speaking Gigs a Year With Ty Bennett
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