Turning Summer SEO From a Slump to Splash -- Jeffrey Preston // News Corp

The summer is here and it’s a great time for SEO’s to sweat out some of the bigger projects on their to-do lists. While families and most eCommerce businesses take a holiday, this is one of the busiest times of the year for technical SEO’s. Hear Jeff Preston, News Corp’s Director of SEO responsible for Realator.com, share his thoughts, strategies, and tactics related to preparing to make the most of the summer season. Topics tackled: Why summer decrease eCommerce and travel site visibility? Why media companies love the kids being out of school? How to fill downtime with technical optimization? Show Notes

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Jeffrey Preston: Website // LinkedInBenjamin Shapiro: Website // LinkedIn //  Twitter