Make Marketing Suck Less for Expertise-Driven Solo Businesses
Business:Marketing
On this series of bonus pods, I will help one business owner identify one action that solves their biggest marketing headache.
This way, marketing becomes easier and more effective (and sucks less).
This week we have Elizabeth Des Roches. She is a business coach with years of experience owning her own business and has a very unique set of tools in her toolbox
When Elizabeth took the Discover Your Marketing Achille’s heel assessments her biggest marketing headache was showcasing the results her clients achieve.
The was impacting her ability to invite people into her sales process.
Why wasn’t she sharing the result? Because every time she sat down to write up her clients, results…she though “This is too good to be true. No one is going to believe this.”
When you’re an expert, doing amazing work, how do you highlight results that are too good to be true? Let’s dive in and figure that out!
Want your own hot seat? Start by taking the marketing assessment at drmichellemazur.com/marketing
Then look out for an email later this summer telling you how to get on the show.
Resources for How to Thrive & Navigate Uncertainty in Your Small Business During this Pandemic
I Believe Everyone Can Be a Thought Leader (and Yes That Means You)
Should You Be Marketing & Selling During a Pandemic? My Rebel Answer.
How to Find & Craft Stories Worthy of Your Business
3 Signature Stories Your Business Needs to Tell to Turn Strangers Into Clients
How Do You Get Paid with Claire Pelletreau
Celebrating the First Anniversary of the 3 Word Rebellion Book
Stop Throwing Content Spaghetti Against The Wall & Start Growing Your Business with Intention
3 Signs it Makes Good Business to Sense to Focus on Your Message
Leadership Marketing with Lacy Boggs
7 Principles to Turn Your Business Into a Movement
3 Questions to Ask To Grow Your Business Into a Movement
Is Your Business Ready for a Bigger Message (and to Tackle Bigger Challenges)?
Celebrating 8 Rebellious Years with 8 Business Lessons
3 Big Ways Your Message Makes Your Marketing Investment Pay Off
Stop Setting Money on Fire: What You Absolutely Need to Know Before Investing in Marketing
[Best of the Pod] 8 Jobs Your Message Does for Your Business
The Pursuit of Evolution with Casey Jourdan
How to Stop Doubting Yourself Once and For All with a Simple Exercise
How New Ideas Spread & Ultimately Become Accepted
Create your
podcast in
minutes
It is Free
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Marketing Secrets with Russell Brunson
CMO Confidential
The GaryVee Audio Experience
Right About Now with Ryan Alford