2Bobs—with David C. Baker and Blair Enns
Business:Management
As Blair is finishing his new book that drops later this year, he comes to the realization that pretty much everything he does comes down to the fundamental issue that experts think they need to show up as a different person during the sale: pitching, persuading, and convincing instead of as the leader their prospective clients need them to be.
LINKS
"The Dichotomy of the Expert Salesperson" article by Blair Enns at WinWithoutPitching.com
"Ditch the (Sales) Script"
The Science Behind Structuring Roles
The Business of Expertise - Part 2
Seven Words You Can't Say in Business Development
Paid Time Off or Earned Time On
An Introduction to Blair Enns
How to Drive Your Employees Bat Sh*t Crazy
Being Like Everyone Else
An Introduction to David C. Baker
How Much Should You Write?
The Business of Expertise - Part 1
What Happens When You're Away
Why Advertising Agencies Don't Advertise
Thriving In the Middle of the Road
A Sales Skeptic Interviews a Sales Expert
Five Irrational Fears
The New Entrepreneur
Truths and Myths About Money
Say What You Think
How Not to Act Like an Expert
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