InspirED School Marketers SPARKCAST
Business:Marketing
Mike Vachow is a Managing Director at Gowan Group, a full-service consultancy to independent schools based in Connecticut. Before becoming a consultant, Mike worked in independent day schools for 30 years. He began his career as an English teacher and coach at Isidore Newman School in New Orleans before moving on to administrative roles there. He continued in school leadership as a division director at Lake Forest Country Day School, for ten years as Head of Forsyth School in St. Louis, and as Interim Head at Peoria Academy. Mike also maintains his own consulting brand, Knuckleball Consulting, and he publishes a monthly newsletter called Ahead in the Count. Mike's consulting work has focused on enrollment strategy, strategic planning, governance, and leadership searches.
For show notes, visit https://www.inspiredsm.com/podcast
Favorite Innovative Marketing Ideas for Private Schools
The Business Side of Private School Marketing
Put Your Girls School on the Map
Project Management for School MarCom Offices
Use Relocators to Fill Empty Seats
Investing in School Marketing for the Long Term
Creating a Culture of Philanthropy
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