EP-302 Using Tokens & Blockchain in Sports with Ben Godfrey

How well do you understand blockchain and the use of tokens? To help raise your level of knowledge about these two emerging technologies, Ben Godfrey, Founder & General Partner at SportVest, joins Rob Cressy to talk about how blockchain and tokenization could disrupt the ecosystem in sports. In our conversation we debunk common misconceptions about blockchain and explain what tokens are and how they are currently being used. We also talk about ICO’s and how they are used to raise capital, plus things you need to be aware of when they are issued. We wrap it up by talking about how sports teams are using cryptocurrency and what you need to pay attention to moving forward. - In each episode of The Sports Marketing Huddle, Rob Cressy, Founder of Bacon Sports, gives a forward-thinking perspective on some of the hottest topics in the world of sports marketing and then gives actionable advice on how you can implement it into your business. Our goal of the podcast is to create the best sports marketing podcast and take The Sports Marketing Huddle up to #1 on iTunes. One way you can help support the show is by subscribing to The Sports Marketing Huddle on iTunes and letting your friends who are in the sports and marketing worlds know about it. Your feedback is super important to us. We want to make sure that we deliver value for you and make this the best sports marketing show possible. You can connect with Rob & today’s guest on social media and let us know what you think (good or bad): Rob Cressy - LinkedIn: /cressy/ - Twitter: @RobCressy - Instagram: @rob_cressy - Facebook: /RobCressyBiz/ Ben Godfrey - Twitter: @BenBlockchain Websites: Bacon Sports: www.baconsports.com SportVest: sportvest.io Other Awesome Content: Check out The Rob Cressy Show on the Bacon Sports Podcast Network on iTunes, where I have conversations with creators, entrepreneurs, and business leaders about their success mindset and excellence. Check out Growing Bold on YouTube, Bold Worldwide CEO Brian Cristiano’s video journey of building a $100 million agency.