Today’s guest is Simon Alex Bérubé, Founder of BetterSleep (previously Relax Melodies). He shares how he bootstrapped the app to over 60 million downloads and led the company to a successful sale to Teladoc Health (NYSE:TDOC) in 2021.
You will discover:
- The process of bootstrapping to selling the app: struggles, successes, and lessons learned.
- The mindset shift needed to generate growth after an acquisition
- The early growth strategies that led to over 60M downloads
Learn more:
https://www.simonalexberube.com/
https://www.linkedin.com/in/saberube
App Audits:
https://apps.apple.com/us/app/we2-sexy-couple-games/id1613132394
https://apps.apple.com/ge/app/happus-couples-relationship/id1669465737
You can also watch the video: https://youtube.com/live/3NRbBKPI8-o
Work with us to grow your apps faster & cheaper: http://www.appmasters.com/
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YouTube: AppMasters.com/YouTube Instagram: @App Masters Twitter: @App Masters TikTok: @stevepyoung Facebook: App Masters
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This Book Summary App Makes $500K a Month
How To Build A Marketing Infrastructure That Scales Your Business Rapidly
How to Fund Your App Growth
Avoid These Mistakes When Making Your App
Make Your App a Success With These Two Tools
The Product Strategy That Led to $1.2M in Revenue
The Intersection of Mobile, Meta & Blockchain
Proven Apple Search Ads Strategies
Admob Mediation
How to Calculate & Increase Lifetime Value
This A/B Test Led to a 269% Increase in App Revenue
Game Monetization Tips
Chatbot Marketing to Decrease Complaints & Improve Product
3 Things Your Marketing is Missing
How to Set-Up a Mobile CRM
Product Market Fit: The Simple Way to Find It
The Importance of Being Niche in the App Space
App Marketing & Monetization
The Surefire Hack to Increase Your Mobile Game Monetization
Master The Craft of Hyper Casual Game Design
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