It’s a brand new year and a brand new series all around building customer loyalty!
In this episode we are joined by industry expert and #1 Shopify Loyalty Program voted by G2, Fiona Stevens from LoyaltyLion.
Fiona is a loyalty marketing expert and in this episode, she shares some crucial insights, tips and knowledge on WHY you need to build customer loyalty in 2024, and HOW you can do it.
If you’re looking to grow you business in 2024, this episode is for you!
Want to find out more about LoyaltyLion? They are offering WWS listeners an exclusive 20% discount on the first year of any plan. To claim your free offer, go to loyaltylion.com/win
Key takeaways:
0:00 Introduction
3:38 How to Engage with Shopify's Webinars
5:06 What is Loyalty in Business?
7:57 Loyalty Programs
13:53 Beyond Discounting: The Christian Brand
15:37 Brand Value Destruction
17:29 Black Friday Marketing: Over- discounting
21:24 Build Loyalty Through Social Media
25:23 The challenge of marketing on a web page
27:05 How to Plan for Black Friday and Cyber Week in 2024
27:46 How to get that second order?
30:09 How to Win Back Customers in January
39:10 One of the biggest contributors to e-commerce growth is supermarkets
45:48 Content Creation to build loyalty
48:17 How to reach LoyaltyLion
Website: https://winningwithshopify.com
YouTube: https://www.youtube.com/@winningwithshopify
Instagram: https://www.instagram.com/winning_with_shopify
TikTok: https://www.tiktok.com/@winningwithshopify
Killer UX Design - Convert Customers Again & Again & Again...
Building and Scaling a Sustainability Business on Shopify
600k To 1.5m Subscribers In 4 Months - Scale Your Email Database & Revenue
Convert More VIP Customers Using Live Shopping - The Evolution Story Of Live Shopping
The Ultimate Guide To Scaling Your Store With Subscriptions
Turbo-Charge Repeat Orders With Tactical SMS Marketing That Customers Love!
From Kickstarter to $700million/Yearly Revenue In Just 4 Years!
How To Get a 50% Email Open Rate With Daily Emails!
How Not To Lose Customers & What Turns A Customer Off Buying
How to Increase your Customer Revenue with Email & SMS!
Is This The Missed Opportunity Right Now?
Shopify Fun Facts You Should Care About
The Key Tips To Growing And Selling Your Shopify Store!
You’re Losing 8% Of Your Checkout Everyday And Didn’t Know!
The Opportunity of Influencer Marketing in 2022/2023
Black Friday: Top 10 Tips To Scale Your Store
Get Your SEO Ready For Black Friday!
Live Commerce - The New Channel You Can't Ignore
How to Maximise Your Conversions Rates This Black Friday!
The Importance Of Delivering A Powerful Subscriber Experience
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Aligned Money Show
Gorse Culture PODcast : The H.R. Detective Agency!
HCI Leadership Revolution
The Ramsey Show
Planet Money