#768 We need to talk about pricing. Specifically, we need to discuss how discounts are hurting your business! Don't get me wrong—special offers can work wonders for your sales. So why would we want to remove this tool from our marketing arsenal? Listen in on this session for a behind-the-scenes look at what we're doing at SPI and the cohort-based model that's replaced discounts for us! This has been an incredible business move and a massive boost to our student and community member success rates. Of course, offering products at a lower price point still makes sense in some very specific scenarios. Tune in to also get my thoughts on when to use discounts in your product lifecycle. Don't miss out on this one. Enjoy! Show notes and more at SmartPassiveIncome.com/session768.
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SPI 667: The State of the Creator Economy
SPI 666: This Super Bowl Ad Got Me Good
SPI 665: How to Measure Your Marketing and Make More Money with Chris Mercer
SPI 664: The Disaster Grind
SPI 663: How to Actually Win with Email Marketing with Jason Resnick
SPI 662: She Caught Me, Then Told Me This
SPI 661: Understanding The Greatness Mindset with Lewis Howes
SPI 660: RPGs (It’s Not What You Think)
SPI 659: The Perfect Funnel for Community Growth with Liz Faircloth and Andresa Guidelli
SPI 658: I Got Hacked.
SPI 657: How to Leave Your Job and Start a Business with Amy Porterfield
SPI 656: Tomorrow I Fly.
SPI 655: How to Build Stories That Sell Big with Dr. J.J. Peterson
SPI 654: How to Use the Sneak Attack Method for Podcast Growth with Gillian Tietz
SPI 653: She Retired Her Husband on Podcasting—Sophie Walker and the Journey of Australian Birth Stories
SPI 652: I Am Not Gary.
SPI 651: Top Lessons from Interviewing Billionaires with Jess Larsen
SPI 650: Network Effect.
SPI 649: Becoming a Super Connector with Selena Soo
SPI 648: Tiny Thunder.
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