This week, we learned of how Taylor Swift was able to get record-breaking numbers of people to register to vote with a single Instagram post. This inspired me to do an episode of the things holding artists back from seeing the kinds of results they'd like, the return on investment we hope for, on social media.
Resources:
Episode 97 – Storytelling pt. 1: Creating an Emotional Arc
Episode 98 – Storytelling pt. 2: Writing Great Lyrics (with advice from Bruce Springsteen, Bob Dylan, Lin-Manual Miranda, and Leonard Cohen)
Episode 99 – Storytelling pt. 3: How to Write a Better Biography
Episode 100 – Storytelling pt. 4: Making a Better Live Show with Story
Episode 101 – Storytelling pt. 5: How to Use Storytelling Techniques in Social Media and Marketing
Episode 102 – Interview with Joe X. Jiang on How Filmmakers Use Story (and What Musicians Can Learn From Them)
Extra Gum commercial:
[embed]https://www.youtube.com/watch?v=XLpDiIVX0Wo[/embed]
#246 - The Best Hack for Getting More Time & Efficiency
#245 - Putting All Your Eggs Into One Basket
#244 - How to Launch
#243 - How to Tour Lighter
#242 - Music Business Cram School Recap
#241 - Self-Care for Introverts Who Tour
#240 - Free Speech and Music: My Speech at Duquesne University
#239 - Who Owns Your Name and Your Music?
#238 - How to Use FOMO to Get More Fans to Your Shows
#237 - The Best Non-Music Business Books for Music Business
#236 - How Important is Image in Music?
#235 - There's More Than One Way Into SXSW
#234 - How to Make the Most Out of Small Shows
#232 - How Successful Artists Spend Their Free Time
#231 - Unique Songwriting Advice from Tom Waits
#230 - 5 Things That Prevent Musicians From Growing
#229 - How to Create a Facebook In-Stream Video Ad
#228 - How Tim Ferris and Malcolm Gladwell Conquer Fears
#227 - How to Provide a Legitimate Excuse and Balance Repsonsibilities
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