1089: Reinventing Operations for Lasting Impact | Brian McClintock, CFO, Fusion Connect
CFO THOUGHT LEADER

1089: Reinventing Operations for Lasting Impact | Brian McClintock, CFO, Fusion Connect

2025-04-16
t was sixty days into his new role when Brian McClintock tells us he realized the company’s monthly “profit” was actually a million-dollar loss. As the CFO reviewed the financials, he discovered that each rosy figure concealed a troubling truth. For many executives, panic might have followed. Instead, McClintock’s response underscored a key principle: remain calm and stay focused on data-driven solutions.As he dug deeper, a misalignment of actual costs and revenue assumptions emerged...
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