On this episode of Not Your Average Online Marketing Podcast, I'm talking all about how you can create a quick injection of cash when you need it in your business.
We cover five different strategies you can implement in the next couple weeks to increase cash flow without creating mountains of extra work. When you tune in you're going to learn:
So tune in to learn all about how to create a simple strategy to generate a cash injection in your business.
Links Mentioned:
Timestamped Overview:
[00:01:12] Proactive vs. reactive marketing - what's the difference and why does it matter.
[00:02:07] Prioritize the health of your overall business over instant cash - project in cash flow regularly.
[00:04:37] The value of a "thinking ahead" to not compromise the greater marketing plan
[00:07:53] Generate revenue through passive email marketing or flash sale promotions.
[00:11:24] Marketing tip: It's easier to retain and upsell a customer than acquire a new one. Reach out to past customers with a new offer. Example: monthly members can upgrade to annual membership.
[00:13:54] The importance of having offerings with limits, bonuses, and potentially discounts - and when that makes sense.
[00:15:20] If you want to sell 1:1 offers - the importance of having an application process.
[00:18:36] The power of backend offers, if you need a cash injection but don't want to derail your marketing calendar.
001: How to Create a 90-Day Plan
002: Free Vs. Paid Content - Which Should It Be?
HSH 152 - Creating Art & Profits with Marisa Cummings
HSH 151 - I Sold $10,000 Worth of Candles in 60 Days; Here's What I Learned
HSH 150 - Are You Ready to Hire Help With Theresa Loe
HSH 149 - How to Prepare Your Story for the Press With Celinne DaCosta
HSH 148: 3 Strategies to Generate Your Next 100 Email Subscribers
HSH 147: Writing High Converting Facebook Ad Copy & Creatives
HSH 146: Productivity Hacks to Get More Done
HSH 144: Let's Disrupt the Industry With Bobby Klinck
HSH 144: 5 Lessons from 1000+ Low Ticket Sales
HSH 143: Your Business on Google Ads with Michael Alaniz
HSH 142: Creating Content That Converts
HSH 141: What Does iOS 14 Mean For You & Your Facebook Ads
HSH 140: The 90 Day Course Launch Plan for 2021 and Beyond
HSH 139: 4 Keys to Your Best Launch Yet
HSH 138: Creating a Profitable Course Launch Plan
HSH 137: How Much Does a Successful Launch Cost?
HSH 136: 5 Lessons Learned from Over $500,000 In Ad Spend
HSH S2E1 - The Heart, Soul & Hustle Podcast is BACK!
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