On this episode of Not Your Average Online Marketing Podcast, I'm talking all about how you can create a quick injection of cash when you need it in your business.
We cover five different strategies you can implement in the next couple weeks to increase cash flow without creating mountains of extra work. When you tune in you're going to learn:
So tune in to learn all about how to create a simple strategy to generate a cash injection in your business.
Links Mentioned:
Timestamped Overview:
[00:01:12] Proactive vs. reactive marketing - what's the difference and why does it matter.
[00:02:07] Prioritize the health of your overall business over instant cash - project in cash flow regularly.
[00:04:37] The value of a "thinking ahead" to not compromise the greater marketing plan
[00:07:53] Generate revenue through passive email marketing or flash sale promotions.
[00:11:24] Marketing tip: It's easier to retain and upsell a customer than acquire a new one. Reach out to past customers with a new offer. Example: monthly members can upgrade to annual membership.
[00:13:54] The importance of having offerings with limits, bonuses, and potentially discounts - and when that makes sense.
[00:15:20] If you want to sell 1:1 offers - the importance of having an application process.
[00:18:36] The power of backend offers, if you need a cash injection but don't want to derail your marketing calendar.
HSH 075: The Six-Figure Course Business Roadmap
HSH 074: 5 Steps to Simplify Your Facebook Ads
HSH 073: Why I Took A 6-Week Break
HSH 072: Student Success – Running Successful Challenges with Coach Glitter
HSH 071: How to Fill Your Webinar, Challenges and Live Launches
HSH 070: How We Scaled From 20k to $170k Challenges (In Just a Few Short Months)
HSH 069: Setting and Planning Launch Goals, Metrics and Revenue Plans
HSH 068: Evergreen vs. Live Launches (Which Is Better?)
HSH 067: The Quick & Dirty Launch Strategy 2.0
HSH 066: How I Went From Overworked to (Profitable) 30 Hour Weeks
HSH 065: 5 Messenger Bot Strategies You Can Implement To Build Your Business
HSH 064: Introduction to Facebook Messenger Bots (Part 1)
HSH 063: How to Create a Facebook Ad Campaign That Scales
HSH 062: 5 Lessons Learned From Our Newest Beta Course Launch
HSH 061: The Truth About Consistency (And How To Be More Consistent In Business)
HSH 060: Copywriting Tricks to Increase Conversions & Sales
HSH 059 How To Deal With The Overwhelming Speed of Technology & Digital Business
HSH 058: How to Work Less Without Making Less
HSH 057: The Stuff You DON'T HEAR About Digital Business With James Wedmore
HSH 056: Behind the Scenes of Our Biggest (And Least Stressful) Launch Yet
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