Dentistry’s Growing with Grace
Business
Podcast Description:
In this Dentistry’s Growing with Grace event, Grace Rizza engages in a captivating conversation with Cris Duval, founder of The LifeGuard Approach, to delve deep into the intrinsic connection between oral health and overall wellness, drawing from Cris's extensive four-decade career in healthcare. Cris shares groundbreaking insights that push beyond conventional boundaries, shedding light on how a proactive approach to dental care can transform your overall health outcomes.
Meet Grace Rizza:
Grace Rizza is the CEO and founder of Identity Dental Marketing, which serves practices nationwide with ethical, effective marketing solutions. Today the company has helped to propel over 1,500 businesses to new levels of success.
In her tenure as a business owner, Grace has authored countless industry-specific articles, podcasts, and blogs. She has spoken at dozens of dental meetings, including the Chicago Dental Society Midwinter Meeting, The Hinman Dental Meeting and the Greater New York Dental Meeting.
Meet Cris Duval:
Patient-health advocate and wellness coach, Cris Duval, RDH, has spent more than four decades in patient care. She has been recognized for her contributions to science and patient-centered dental hygiene. She sits on the Advisory Board of Oral Cancer Cause, Dental Entrepreneur Women, and the Children's Airway First Foundation.
Cris founded the LifeGuard Approach, which is focused on helping dental and medical teams shift their mindset from repairing the damage to preparing patients for health. Cris describes herself as an "architect of change" in dentistry's approach to oral-systemic health. Her ultimate goal is saving lives by guarding and guiding health and wellness
After 46 years as a dental hygienist, Cris continues her mission to educate dental providers about their potentially lifesaving role in heart attack and stroke prevention, sleep-disordered breathing, and airway disorders. "The dental practice where I worked was very focused on helping patients keep their whole bodies--not just their teeth and gums--healthy," says Duval. She is committed to sharing this practical, actionable evidence-based information with as many people as possible.
How We Market Your Practice Effectively
Know Your Limitations
Achieve Success by Improving Your Mindset
Three Ways To Make It Happen
Calculating Return On Investment
Ways To Generate Patient Referrals
Hiring The Expert
Diminishing the hourly mentality
The best I've ever received
Are you dental specific?
Implementation & Accountability
Knowing your target audience
Knowing more than your why
How do you set your tone?
Ways to know you're not alone on the entrepreneurial climb.
Why should I invest in SEO?
When do I know it's time to modernize my website & marketing?
What is best-worst part of being a business owner?
What is Retargeting?
What do I do if I just can't afford marketing?
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