Art Juice: A podcast for artists, creatives and art lovers
Arts:Visual Arts
Recently, we both launched a series of paintings via our websites, and in this episode, we discuss the experience and what we learned. For both of us, this was a relatively new experience - Alice usually launches her new works at in-person events and Louise has traditionally added paintings to her website on an ad-hoc basis, rather than as a series. Both our launches went well, and we hope our experiences can help you plan something similar. In a wide-ranging conversation, we cover the benefits of building (and communicating regularly with) a mailing list; the importance of storytelling in sales, and the value of thoughtful presentation. We also discuss the downsides of selling this way, including the inevitable fear of failing in public, and the amount of time required for emailing buyers, packaging, and arranging shipping. As an extra bonus, we introduce the word "wally" and "sodding" to listeners outside the UK (you're welcome).
Correction!! I made a mistake (blame menopause brain!) the artist I mentioned is Amy Dury (not Sarah) and you can find her on Instagram @amy_dury
Mentioned Louise's private view page: https://www.louisefletcherart.com/private-view
Alice's Wild Swimming collection 2021 https://alicesheridan.com/wildswimming/
See a previous more complete virtual event listing here: https://alicesheridan.com/artistsathome2020/
Find our websites and sign up for our newsletters at:
www.alicesheridan.com
www.louisefletcherart.com
Follow us on Instagram:
@alicesheridanstudio
@louisefletcher_art
Credits:
"Monkeys Spinning Monkeys" Kevin MacLeod (incompetech.com) Licensed under Creative Commons: By Attribution 3.0 License
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Patience, Perspective, and the Benefit of Experience [211]
Behind the Scenes of a Creative Life with Alice and Jo [210]
Are You Getting in Your Own Way? With Georgina Noel [209]
Spin Off Sales Ideas with Robin Davisson [208]
Making Your Own Luck [207]
Be Your Own Champion - with Faye Bridgwater [206]
How to Sell Your Art [205]
Is Instagram twisting the way you show up for yourself - with Denise Gasser [204]
Is there another way to look at this? [203]
Is it a Series? A Collection? Or just One Painting at a Time? [202]
How to Handle Overwhelm [201]
200 episodes! We get up close and personal [200]
How ARE you doing? [199]
What Does it Mean to be an Artist? [198]
Creating a Colour Storm [197]
What’s next? A candid conversation about growth and learning [196]
An Art Career as a Second Act with Bibby Gignilliat [195]
One Direction [194]
Marketing Your Art without Marketing [193]
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