Why do stories matter to the innovation process? What values can be instilled in innovators who share stories? How do innovation leaders inspire creators to tell and share their success and failure stories? We speak with Dawn Stancavish, CIO and COO of Massa Products Corporation, about Massa’s journey from World War II hydrophones to cutting-edge sonic innovation. As a family company, Massa’s growth-focused mission is cultivated by passing down and building upon knowledge from the founder of the field himself. We discuss Massa’s impact throughout history in Navy ships, movie theaters, and bowling alleys while also touching on the importance of failure and collaboration in innovation.
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Leading Women in Technology with Laura Marino
The Importance of Storytelling in Innovation with Matt Doyle of P&G
How Storytelling Transforms the Innovator with Siva Muthukrishnan of L’Oreal
The Untold Story of Blood with Richard Benjamin and Obi Greenman of Cerus
Unifying Innovation Culture Through Stories of Failure with Dan Ward of Mitre Corporation
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Uncovering the World of AI with Michael Kanaan
Exploring the Implications of Innovation
Gaming & Gamification with Maria McLane of the US Playing Card Company
Sonic Brand Storytelling with Dan Carruthers and Adam Pleiman of Gwynne Sound
Passion Points of Innovation with Melissa Pickering of LEGO
Collaborative Innovation in Medicine
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Celebrating Diversity Through Story with Chelsie Walter of Women of Cincy
Corporate Culture Innovation with Darrin Murriner & Kirsten Moorefield of Cloverleaf
Utilizing Storytelling Rhetoric for Big Impact with Pete Blackshaw of Cintrifuse
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