What if the common business advice about how to grow your business is not meant for you?
What if how you've been taught to market and sell was meant for the masses and not for someone with your very particular set of skills?
If marketing doesn't seem to be working for your business, let me tell you, there's nothing wrong with you or your business.
It is because how you've been taught to market doesn't work for an expert like you.
So let's bust through some of the biggest misconceptions so you can stop trying to market like everyone else and start communicating the value of your work so the people who need to hire you, know you exist.
In this episode:
Learn more about Michelle Mazur & The Expert Up Club:
Resources:
Put Success in Your Way with Rob Hatch
What is Bro Marketing & How Do You Divest From It in Your Business?
Commitments Over Goals with Tara McMullin
10 Marketing Messages That Need to Drown in the Sea of Sameness in 2021
What Does Your Business Need?
The Rise of Ethical Marketing in 2021 (And What it Means For Your Business)
Lead Your Profit with Caryn Gillen
Explaining What You Do When You're an Expert Who is Too Close to Their Work
Discovering Your One Core Brand Message When You're a Multi-Passionate Entrepreneur
Best Books of 2020 for Growing Your Business & Clarifying Your Message
Translating Data into Confidence with Rita Barry
4 Questions Every Business Owner Needs to Answer to Make More Sales
5 Rebel Truths About Crafting The Message You Want to Be Known For
What the Hell is Messaging & Why Does Your Business Need It?
Scaling Empathy with Kira Hug
Escaping the Bermuda Triangle of Marketing for Your Thought Leader Business
Finding Joy in Marketing and Life with Shannon Hernandez
Is Bro Marketing Lurking in Your Business?
How to UnF*ck Your Marketing So Your Business Gets Noticed
Who Does Your Business Stand For?
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