Logan Paul and Floyd Mayweather had a boxing exhibition this week, and yes, someone punched Logan Paul in the face. Also, both participants made a huge amount of money. They won't be the last to try this either, as influencers lace up the gloves for a similar chance to build their fan base, generate new sponsors and make business deals far beyond whatever thing first made them Online Famous.
I talked with Robert Ellin, the CEO of LiveXLive Media, which has another big-dollar event coming this weekend, involving 14 more online influencer/fighters, interwoven with performances by big music names such as DJ Khaled, Migos and Lil Baby. Given the money and fan attention in these pay-per-view events, expect plenty more events like these to come.
--- Support this podcast: https://anchor.fm/davidlbloom/supportPaket Media's Raffi Bagdasarian On Solving Subscription Video's Sign-In Chaos
Building and Buying Into the Metaverse with Peter Levin Of Griffin Gaming Partners
Ken Jennings, Richard Garfield, Half Truth The Game, and Studio71 CEO Dan Weinstein
Duncan Trussell on Netflix's Animated Mind Trip "The Midnight Gospel"
Facebook's Phil Ranta on The Booming Opportunities for Video Game Influencers
Talking With UTA Chief Innovation Officer Brent Weinstein on Hollywood And The Pandemic
How Social Media Creators Can Thrive, And Help The Rest of Us Survive, The Pandemic
Influencer Marketing Takes Center Stage, with Former Nike Exec Drieke Leenknegt and CreatorIQ CEO Igor Vaks
My Meta-Podcast About Podcasting, iHeart CEO Bob Pittman , And My Essay On Sticks, Boxes and Gratitude
Quibi's Oscar Coming-Out Party Was Big But Can Its Ad Blitz Buy Success?
Why Awards Season Will Never End For Netflix And Other Streaming Services
Deepfake Videos And A Divisive Election Are Both Upon Us. What Could Go Wrong?
Disney+, Apple TV+ Enter Dangerous New Territory: The Churn Zone
The Coming Deluge Of College Athlete Influencers, and My Panel On The Influencer Lifestyle With YiZhou, Brendan Kane, Bruna Nessif And Others
The Lessons Claire Wineland Taught Us And Why Nick Reed Had To Make Her Documentary
Power's Changing Face, And How OTT Video Services Can Attract More Subscribers
How Apple's TV+ Could Get 100 Million Users, Plus Philo's COO On Making A Skinny Bundle Make Sense
Making Online Video Pay, Whether You're Apple Or Niche Providers
The Worldz Conference and Helping Brands and People Tell Their Stories Better
Netflix Triples Down On Theatrical Runs For its Biggest Oscar Hopefuls, And It Should
Create your
podcast in
minutes
It is Free
Insight Story: Tech Trends Unpacked
Zero-Shot
Fast Forward by Tomorrow Unlocked: Tech past, tech future
The Unbelivable Truth - Series 1 - 26 including specials and pilot
Acquired