How Baidu Is Similar & Different From Google -- Marcus Pentzek // Searchmetrics

Today, Chief SEO consultant at Searchmetrics, Marcus Pentzek, chats with Ben about differences between Baidu and Google. So far in ‘marketing in China’ week we’ve learned how to enter the Chinese market and what to expect. Now that we know that Google is not a top contender in search in the Chinese marketplace, how does Google and Baidu compare to each other? Ben and Marcus discuss the differences and the similarities between Baidu and Google. Show Notes

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• Marcus Pentzek: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn // Twitter