“I am great in the early, messy days and I know that about myself, so I designed my business around serving others in that stage.”
In this conversation with business strategist (genius!) Michelle Warner, we cover the three growth stages most relevant to tiny business owners, how to fix broken business models, validating product-market-founder fit, the difference between traffic-based versus relationship-based sales and marketing, borrowing aligned audiences, leading a free monthly Q&A to “catch” their interest afterward, imagining sales as a downhill snowball, and how to scale while still staying Delightfully Tiny.
More About Michelle: Michelle Warner designs tiny companies that are built to last. With an MBA from one of the world’s top business schools and 15+ years experience growing small businesses, Michelle focuses on layering real world experience on top of classic business fundamentals to design businesses that are sustainable and scalable in the long term and resilient and adaptable in the short term.
It’s the way she grew her first business to 7+ figures, and it’s what she’s used to help 300+ CEO's create businesses that work for the important stuff: profit, energy, passion + time. She’s also the creator of Networking That Pays, the introvert-friendly, always awkward-free connection system that brings in reliable leads, consistent referrals and meaningful connections for your business - in 5 minutes a day.
Focus on sequence over strategy: you can execute strategies perfectly, but if you’re doing them in the wrong order, it’s not going to do a thing for you.
Take five minutes a day to reach out to one person across any of these four themes: thank you’s (be specific!), connections, asks, and catch-ups.
📝 Check out full show notes and share with friends: https://itsfreetime.com/episodes/263
Learn more about your ad choices. Visit megaphone.fm/adchoices
174: What Book Marketing has to do with Glass Blowing: Reflecting on Free Time’s 1-Year Bookiversary 🥂
173: Cut Your Losses—Even While Pivoting in Public—with Khe Hy
172: Free Time Isn’t Just for the Fun Days
171: Discovering Your Divine Assignment with Melissa Hughes (while Building with Grace and Ease)
170: 🌈 “Imagine a World of Abundance” ✨
169: Running a Goal-Free Business with Stephen Shapiro
168: Five Ways to Reduce Overwhelm When Writing (aka Thinking)
167: Transform Your Approach to Community-Building with Gina Bianchini
166: Crashing into Quiet Time 🏝️
165: Are Your Clients Bringing Out the Best in You? Engineering the Evolution of Your Business with Ilise Benun
164: Let’s Talk Royalties re: Publishing Options (Part Two)
163: Leveraging Idea Kernels to Create Compelling Content with Khe Hy
162: Should You Self-Publish? (Part One)
161: Inbox Taming with Yaro Starak
160: How to Get Better at Spotting Automation Opportunities — 5 Questions to Ask
159: Time Blocking Together with Jess & Dave Radparvar
158: How to Decide on a Book (or Big Idea) Topic—10 Filters
157: Downshifting to a Delightfully Part-Team Team with Laura Roeder
156: 8 Idea Generation Strategies
155: How to Run Strategy Sprints + Scale by Certifying Coaches with Simon Severino
Create your
podcast in
minutes
It is Free
The Commercial Edge: Unleash the Power of People
The emPOWERed Half Hour
Organic Marketing Simplified: Master podcast marketing, fuel podcast growth, and make money podcasting!
THE GO BIZ GUY
The Sigma Femme Podcast
The Prof G Pod with Scott Galloway
The Money Mondays