"Dead entrepreneurs can’t sell." – Dr. Tracy Gappin, Founder of The Gappin Institute
Summary:
In this episode of the CEO Mastery Show, presented by the Ultimate Sales Machine, the episode covers highlights of the Stadium Pitch Contest at the Business of Biohacking Conference with Dave Asprey. Contestants aim to capture the entire buyer's pyramid's attention in under 60 seconds. Key insights include crafting compelling pitches, the significance of clear goals, understanding one's dream client, and eff...
"Dead entrepreneurs can’t sell." – Dr. Tracy Gappin, Founder of The Gappin Institute
Summary:
In this episode of the CEO Mastery Show, presented by the Ultimate Sales Machine, the episode covers highlights of the Stadium Pitch Contest at the Business of Biohacking Conference with Dave Asprey. Contestants aim to capture the entire buyer's pyramid's attention in under 60 seconds. Key insights include crafting compelling pitches, the significance of clear goals, understanding one's dream client, and effective communication. Highlights feature Dr. Tracy Gapin's pitch on optimizing health and performance for entrepreneurs, and expert feedback on authenticity, strong hooks, and addressing audience pain points. The feedback emphasizes authentic storytelling, impactful statistics, using 'gift' instead of 'free,' and the importance of relatable testimonials to engage high-powered entrepreneurs. Listeners are encouraged to visit chetholmes.com/speaking to bring the contest to their community or company.
Episode Highlights:
00:00 Introduction to the Stadium Pitch Contest
00:43 Criteria for a Winning Pitch
01:29 Framework for Selecting Top Pitches
02:49 First Contestant's Pitch: Dr. Tracy Gappin
04:50 Feedback on Dr. Gapin's Pitch
05:35 The Power of Words: Gift vs. Free
06:05 Health vs. Performance: Shifting the Focus
06:25 Authenticity and Pain Points in Pitching
07:18 The Importance of Real Testimonials
08:50 Final Thoughts and Recommendations
10:44 Closing and Call to Action
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Connect with Dr. Tracy Gapin
Website: https://gapininstitute.com/
LinkedIn: https://www.linkedin.com/in/tracygapin/
Facebook: https://www.facebook.com/drtracygapin/
Instagram: https://www.instagram.com/drtracygapin/
X: https://x.com/DrGapin
Connect with us:
LinkedIn: https://www.Linkedin.com/company/chetholmesint
Instagram: https://www.Instagram.com/UltimateSalesMachine
Facebook: https://www.Facebook.com/UltimateSalesMachine
Twitter: https://www.Twitter.com/ChetHolmes
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Listen to The CEO Mastery Show here:
Apple Podcasts: https://podcasts.apple.com/us/podcast/the-ceo-mastery-show/id1589294044
Spotify: https://open.spotify.com/show/1LXkbAtWnCOxdiddkzteGx?si=05aaa25b4afe4c6d
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