14. Selling on TPT Without Social Media

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Where are my introverted teacher sellers? I know there’s many of you out there, and as a result, you may find social media to be extremely draining.

It can be a lot of pressure to run a business that relies on sales, and selling on TPT is no exception. We tend to feel like we have to be cranking out content 24/7 on Instagram in order to bring in new customers. While creating reels, and showing up on Instagram stories every single day may be something that you love, for many sellers it’s quite the opposite.

There’s hope out there for all of us, though! Today I’m talking to someone who has cracked the code on how to be successful at selling on TPT without using social media as a marketing tool. She’s an introvert who has learned to put her energy towards parts of her business that are within her control and that consistently brings in new sales.

Pav took my online course, SEO for Teacher Authors, in 2020. She began putting these SEO strategies in place on her blog and inside her TPT store. Pav is sharing the results she has experienced since making these changes, and how she is now successfully selling on TPT without the pressure of Instagram!

3:10 Pav’s initial experience with pushing her limits on Instagram vs. how she uses it now

7:35 How Pav is driving people to her store (no social media required!)

10:50 Pav shares her results with working intentionally on improving her SEO

17:27 A reminder to focus on what you can control in order to get the best ROI when you’re selling on TPT

For the transcript and show notes, head here: https://kristendoyle.co/episode14

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