Under the Influence with Terry O’Reilly
Society & Culture
This week, we go one toke over the line and look at the emerging world of cannabis marketing.
We start with the question - just how does a plant become illegal?
We’ll explore the history of cannabis.
We’ll talk about which celebrities have their own brands (Hello Willie Nelson!)
Which high-end retail stores are now selling expensive cannabis paraphernalia.
And which non-cannabis businesses are seeing a surprising uptick in sales - like fertilizer companies and fast-food restaurants.
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The Phrase That Pays: Marketing Contests
Canadaland Goes Under The Influence
Billboards Are Always in Bloom
Brand Envy (2023)
Hitting the Road with Marketing Mobiles
Johnny Wants the Jet: The Loopy World of Loopholes
Hard Days & Golden Knights: The World of Brand Twins
Long Overdue: The Creative Boom of Library Marketing (Encore)
Touch The Pickle: Marketing Gender Equality
You Can Check In, But You Can Never Check Out: Branded Hotel Rooms
Dish Night at the Movies: Marketing Motion Pictures
The Commercial From The Black Lagoon: Horror in Advertising
When You've Got It, Flaunt It: The George Lois Story
Only In Advertising: Stories From The Front Lines (Encore)
Gold, Silver & Spinach: TV Shows As Marketing
Fish Where The Fish Are: Surprising Help Wanted Ads
One Sentence Sermons: The Wit of Church Signs
Tools for the Family Jewels: Gender Bending Brands
The Willy Wonka Secret: Candy Bar Advertising
Backstage at the Vinyl Cafe comes to Apostrophe
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