I'm so excited today to have my wife Stevi here. She's going to be talking to you all about referrals. Specifically, we're going to be talking about increasing your business through referrals in two different avenues. One is agent to agent, the other one is sphere. And so we just want to give you some ideas around on how you can increase your business because we know that having other avenues of business in today's market is very important. It's great to get those calls when you get referred, but are you enhancing those channels and doing everything you can? So she's going to give you some great tips. So Stevi, thanks for being on the podcast today.
• Statistics show 63% of sellers and 38% of buyers found their real estate agent through a referral from friends or family, indicating the power of referrals.
• Building a referral-based business has a higher return (3 referrals to 2 closings) compared to other marketing and advertising methods.
• For agent-to-agent referrals:
- Know your market's feeder areas and migration patterns
- Diversify social media content to engage potential referral partners
- Get involved in real estate organizations and events
- Attend industry conferences and masterminds
- Nurture your referral partner database like top clients
• For sphere of influence referrals:
- Have upfront conversations about expecting referrals
- Host client events and allow attendees to bring guests
- Include referral reminders in your engagement plans
- Offer workshops/classes and partner with other professionals
- Incentivize referrals with gifts, recognition, and rewards
• Set goals for incoming and outgoing referrals each year and review them regularly.
• Implement at least one new referral generation idea within 20 days while it's fresh.
Season 4 Episode #5. Surprising and delighting clients, setting your business on fire with Ninja and coaching with Lisa Peterson.
Season 4 Episode #4. Winning your day begins with an early start. What does an early start look like?
Season 4 Episode #3. What top coaching clients do to outperform the pack in work and life.
Season 4 Episode #2. The power of doing social media for real estate correctly and not overthinking it.
Season 4 Episode #1. Words are powerful. Here are some ideas on what to say and what not to say.
Season 3 Episode #8. In this new market everything is the same but very different. Kristin Munger's perspective.
Season 3 Episode #7. You have a choice daily about the energy you carry with you.
Season 3 Episode #6. The power Ninja has on not only your business but on your life within just a year or so after attending.
Season 3 Episode #5. How having a coach helped Tyler Freed create work life balance and become and better Broker and Owner.
Season 3 Episode #4. The power of using a buyer's agency agreement 100% of the time.
Season 3 Episode #3. Listen how having a great Listing Launch process nets sellers more money and creates referral business for the Realtor.
Season 3 Episode #2. As the market shifts we need to shift as well. 3 ideas on helping sellers in this shifting market.
Episode #1. The power of not just taking the Ninja Installation but truly becoming a Ninja based on consistent Identity based habits and believing in yourself. .
Episode #9. How Ashely's previous podcast help other become more vulnerable and open to life challenges.
Episode #8. Understanding your value wedge and being able to effectively articulate it to your sellers.
Episode #7. Using technology to enhance your business and client experience. "Remarkable"
Episode #6 Moving from Chicago to Seattle and only knowing 2 people. How Ninja was a base to help Brooks Glenn build a successful business in 4 years.
Episode #5. From the book the Gap and the Gain. 6 questions to ask when faced with big decisions.
Episode #4. Real Estate is extremely rewarding to those who commit to the consistent effort and proven processes.
Episode #3. How do you track and supply value to your clients who are evangelistic about sending you referrals?
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