Bo Burlingham is an editor-at-large of Inc. magazine and the author of five books, including Finish Big: How Great Entrepreneurs Exit Their Companies on Top, which has been praised by thought leaders like Seth Godin, Simon Sinek, and Jim Collins.
Today we discuss Bo’s fascinating journey, and how the very image of entrepreneurship has fundamentally changed over the past few decades – a shift that is highlighted in Bo’s previous book, Small Giants, which features the stories of small companies that value greatness over growth; companies that have the opportunity to get bigger a lot faster, but chose not to because they have other goals that they consider more important.
Forbes also continues to update a list of Small Giants, annually. And at this point in time, the hardest part of creating the list is narrowing it down to just 25 small giants every year – entrepreneurs are, increasingly, using their resources and drive to create a huge impact.
In the book (you can read an excerpt here), Bo identifies six characteristics of Small Giants:
They have a relationship with the community that they’re located in; they not only give back to their communities, but their personalities are shaped by the communities in which they live. They have a close, personal relationship with their customers (which they sought to develop). The only relationships these companies value more than their customers is their relationship with their employees. They try to create what Bo calls a “culture of intimacy.” The leaders know who they are, what they want out of business, and why. These leaders also have a passion for what the company does. And of course, finances are also important: these companies have a large variety of business models that protect gross margins.
The face of entrepreneurship is still changing – with the change being led by these Small Giants and the next generation of entrepreneurs both brave and passionate enough to make an impact.
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Resources:
Learn more at BoBurlingham.comEp. 155 - The AMRAP Mentality: As Many Reps as Possible - with Jason Khalipa
Ep. 154 - Honoring Your God-Given Talent - with Phil White
Ep. 153 - Made for More - with Leah Darrow
Ep. 152 - Couple Q&A: Your Questions, Our Answers - with Lisa Flynn
Ep. 151 - The Power of Profitable Conversations - with AmyK Hutchens
Ep. 150 - A Listing Ship Righted: My Dad’s Origin Story - with Mike Flynn Sr.
Ep. 149 - From Here to There: A Quarter-Life Perspective On The Path To Mastery - with Thane Marcus Ringler
Ep. 148 - Live a Great Story - with Zach Horvath
Ep. 147 - Give, Grow, & Let Your Gift Shine - with Philip McKernan
Ep. 146 - Approach Each Day Like New Year’s: Creating the Life You Want to Live - with John Brenkus
Ep. 145 - A Conversation with My Wife - with Lisa Flynn
Ep. 144 - Master the Key: A Story to Free Your Potential (Chapter One) - with Mike Flynn
Ep. 143 - Inside Out Health: Emotional, Physical, & Spiritual Healing - with Dr. Nick Hyde
Ep. 142 - Share Your WILDSTORY - with Marc Gutman
Ep. 141 - Out of the Fire, Into Inspire: Going All-in on Life - with John O'Leary
Ep. 140 - Righteous Impact: Putting an End to Human Trafficking - with Nic McKinley (#TheRealJackRyan)
Ep. 139 - Out of Darkness, Shine - with Ike Ndolo
Ep. 138 - How You Can Use the FBI’s Field-Tested Negotiation Strategies in Business - with Chris Voss
Ep. 137 - Life-Changing Lessons Learned by an Olympian & Serial Entrepreneur - with Eli Bremer
Ep. 136 - Imperfect Courage: Live a Life of Purpose by Leaving Comfort and Going Scared - with Jessica Honegger
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