Our guest today will be the first to tell you that you don’t need to use a super expensive sales funnel to attract clients to your business. Consistent action will win clients every time. Kirk Williams, owner of Zato Marketing, is a paid search marketer who started his career on Twitter. But his online presence on Twitter and through online forums helped him generate leads and a client pool he actually likes to work with.
On this episode, Kirk is breaking down his client acquisition strategy. His approach might surprise you. He wasn’t always at the top of his game. He shares what it was like to learn how to run a business from scratch, and the mistakes he made will change the way you look at running a business. At best, it might even inspire you to change the way you approach social media marketing.
https://freelancetransformation.com/episode173
120: Clients Will Pay Thousands For Your Services | Adrienne Richardson
119: Win Clients By Educating Them | Andy Crestodina
118: Find and Land High Value Clients | Brent Weaver
117: Rapidly Grow with Content Marketing | Johnathan Dane
116: Play By Your Own Rules | Jason Resnick
115: Win Clients Through Pinterest and Blogging | Jessica Freeman
114: Surprisingly Short Proposal Format | Curtis McHale
113: From Failure to $500,000 in Client Work | Pia Silva
112: Million Dollar Consulting with Alan Weiss
111: Building an Agency Right the Second Time | Kevin Gibbons
110: Journey From Freelancer to Agency | Eric Covino
109: Manage a Self Organizing Team | Alma Abreu
108: Build Relationships that Lead to Client Work | Zvi Band
107: Build a Profitable Agency | Drew McLellan
106: Stop Begging for Clients | Taylor Welch
105: Stop Writing Sucky Copy | Laura Belgray
104: Mindset Shifts of a Digital Nomad Freelancer | Joel Bergeron
103: Rapidly Grow an Agency | Gini Dietrich
102: Build Authority & Attract Clients Through Book Publishing | Chandler Bolt
101: Create a Client Acquisition Funnel Through Paid Traffic | Chris Evans
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