Swisse’s chaotic comedy strategy | Buzzfeed News shuts down | IKEA’s US expansion

2023-04-25

Swisse vitamins’ had a very strong quarter of sales after using social media comedians, the Inspired Unemployed, to help boost their new products. BuzzFeed is shutting down its news division and cutting another 15% of staff after a tough 12 months for digital news publishers. IKEA is planning a global expansion with a plan to spend $2 billion to expand in the US, which is its biggest investment in a single country. — Build the financial wellbeing of your team with Flux at Work: http...

Swisse vitamins’ had a very strong quarter of sales after using social media comedians, the Inspired Unemployed, to help boost their new products.

BuzzFeed is shutting down its news division and cutting another 15% of staff after a tough 12 months for digital news publishers.

IKEA is planning a global expansion with a plan to spend $2 billion to expand in the US, which is its biggest investment in a single country.

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