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Who are you gonna call to save a massive cigar collection you have to take possession of in a few weeks? Find what Michael Herklots did as he takes you through launching his storied cigar brand, Ferio Tego. Ferio Tego is behind Elegancia and Generoso cigars and the cigar maker that brought back best-selling legendary cigar lines, including Metropolitan.
Michael is the co-founder of Ferio Tego. He sat down with Drew Emmer, Boveda's guru of strategic relationships at PCA 2024, the preeminent event for premium cigar and pipe industry.
00:00 This is Box Press
00:09 What cigar is Drew smoking? Ferio Tego 2023 Elegancia cigar
06:12 Ferio Tego cigar launch
06:38 Cigar lines predate the company
09:48 Only 5 guys in the room could pull this off
11:56 Cigar retailer, now a cigar brand owner
14:16 Reach back and lend a hand up
18:00 What's a boutique cigar brand?
18:57 What does Ferio Tego mean?
19:39 How many cigar brands does Ferio Tego have?
20:39 Michael Herklots invited to cigar icons' Boveda For My Humidor
20:58 Ferio Tego 5-pack cigar is coming back!
21:49 Michael's first paid gig as a drummer in Boston was at a Fuente cigar event
22:16 Every cigar I own is protected by Boveda
22:38 Need help with cigar humidity, who you gonna call?
23:21 What Ferio Tego cigar to try first
What is Boveda? Storied cigars brands like Ferio Tego protect their blends with Boveda 2-way humidity control—that brown pack that you find in the box with your cigars. Boveda preserves the flavor and character of premium cigars by keeping them at ideal humidity. At home, continue to use Boveda in your humidor to keep cigars well-humidified or they can be hard to light, burn to too fast or get moldy. With Boveda in your humidor, you'll enjoy full flavor and a perfect smoke from every cigar.
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