Can fashion lift its inclusivity game? When 28-year-old British model Junior Bishop - who just so happens to be a wheelchair user - spoke at the Houses of Parliament recently, she called on the fashion industry to do more to tackle its disability access issues. Levelling the playing field is integral to the wellbeing economy - what’s the point of only some of us get to have our wellbeing considered?
“When looking at fashion and media today,” said Junior, diversity and representation are gradually improving. That’s important. “We hope to simply see people who look like us - our ‘imperfections’, our ‘flaws’, the little things that make us who we are.” Also, purely from the economic rationale, how do brands expect to sell to people who don’t see themselves in campaigns?
As Junior acknowledged: “The excitement of being able to see someone who is a wheelchair user, a cane user despite their age, has a limb difference, has Down syndrome, has albinism, the list goes on… Having those with disabilities or their family members tearfully say ‘I didn’t know people like us could do that kind of thing’; that is why this movement needs to continue to grow." Representation is an important first step, but we can’t stop there.
This inspiring conversation, packed with practical advice and emotional intelligence, comes with a call to action: want to do better on this stuff? Ask disabled people what they need!
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