The Recruiting Brainfood Podcast
Business
How Google's AI Search Changes Recruitment Marketing
Google's response to the gauntlet thrown own by Open AI has been belated, but increasingly impressive. AI Search promises to be as big if not bigger than semantic search, with Google generating content from a user prompt a la ChatGPT rather than just presenting a list of blue links for the user to further investigate. The implications of this change - from candidate sourcing to employer branding is profound.
- What happens to site traffic once Google stops being a sign post to end destinations?
- Does this mean career pages are over?
- What can content marketers do, has the final bell tolled for SEO?
- Do we even care about SERPS?
- How are ads going to be work in this new Google?
- How are job ads going to work in this new Google?
All this and more - we're with Steven Rothberg, Founder (College Recruiter), Louise Triance, Founder (UK Recruiters), Viktor Nord, CEO (Adway) and Matt Burney, Strategic Talent Advisor (Indeed)
Ep208 is sponsored by our buddies Adway
👉 5 x relevant applicants per tech vacancy
👉 200% increase in fill rate
👉 Zero time spent sourcing
👉Half the recruitment marketing costs
👉When hiring senior tech talent?
That’s what tech consulting firm, ELITS were able to achieve using Adway’s Automated Social Recruitment Marketing platform!
Adway provides ambitious talent acquisition teams with a fully automated platform to ensure more, relevant candidates at scale whilst simultaneously getting your employer branding to market.
Want to know how they did it? Check out the case study here:
https://lp.adway.ai/case-elits-adway-tech-talent-sourcing
Brainfood Live On Air - Ep144 - Building Institutional Confidence for TA & HR
FoundersFocus - Ep16 - Up close and personal with Jonathan Romley, CEO of Lundi
Brainfood Live On Air - Ep143 - Why TA should (re)integrate with HR
Founders Focus -Ep15 - Up close and personal with Pedro Oliveira, CEO of Talent Protocol
Brainfood Live On Air - Ep142 - How To Know A Good Recruiter
Founders Focus - Ep14 - Up close and personal with Tony Jamous, CEO of Oyster
Brainfood Live On Air - Ep141 - Recruiter Enablement - How to Set up a RecOps function
Brainfood Live On Air - Ep140 - Setting Salary for Remotely Distributed Teams
Brainfood Live On Air - Ep139 - Selling TA Transformation to the Business
Founder’s Focus - Ep13 - Up close and personal with Dan Kirkland and Dean Sadler, Co-founders, Tribepad
Brainfood Live On Air - Ep138 - Brainfood Recruitment Forecast 2022
Brainfood Live On Air - Ep137 - Recruitment Review of the Year 2021
Brainfood Live On Air - Ep136 - Employer Branding for Controversial Brands
Brainfood Live On Air - Ep135 - Recruites Switching Industry Verticals - A Guide
Brainfood Live On Air - Ep134 - Candidate Journeys - The Good, The Bad & the Ugly
Brainfood Live On Air - Ep133 - What Do Recruiters Want?
Brainfood Live On Air - Ep132 - Employee Generated Content - A Case Study With IBM
Founders Focus - Ep12 - Rick Mare & Nicole Clarke, Co-founders SHAZAMME
Brainfood Live On Air - Ep131 - Future Fit Talent Acquisition Leaders
Brainfood Live On Air - Ep130 - Recruiting in India 2021-2022
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