The Recruiting Brainfood Podcast
Business
How Google's AI Search Changes Recruitment Marketing
Google's response to the gauntlet thrown own by Open AI has been belated, but increasingly impressive. AI Search promises to be as big if not bigger than semantic search, with Google generating content from a user prompt a la ChatGPT rather than just presenting a list of blue links for the user to further investigate. The implications of this change - from candidate sourcing to employer branding is profound.
- What happens to site traffic once Google stops being a sign post to end destinations?
- Does this mean career pages are over?
- What can content marketers do, has the final bell tolled for SEO?
- Do we even care about SERPS?
- How are ads going to be work in this new Google?
- How are job ads going to work in this new Google?
All this and more - we're with Steven Rothberg, Founder (College Recruiter), Louise Triance, Founder (UK Recruiters), Viktor Nord, CEO (Adway) and Matt Burney, Strategic Talent Advisor (Indeed)
Ep208 is sponsored by our buddies Adway
👉 5 x relevant applicants per tech vacancy
👉 200% increase in fill rate
👉 Zero time spent sourcing
👉Half the recruitment marketing costs
👉When hiring senior tech talent?
That’s what tech consulting firm, ELITS were able to achieve using Adway’s Automated Social Recruitment Marketing platform!
Adway provides ambitious talent acquisition teams with a fully automated platform to ensure more, relevant candidates at scale whilst simultaneously getting your employer branding to market.
Want to know how they did it? Check out the case study here:
https://lp.adway.ai/case-elits-adway-tech-talent-sourcing
Brainfood Live On Air - Ep129 - Where does ‘culture‘ fit in today‘s hiring process
Founders Focus - Ep11 -Euan Cameron and Andrew Wood, Co-founders, Willo
Brainfood Live On Air - Ep128 - The Psychology Behind Unconscious Bias In Hiring
Founders Focus - Ep10 - Up close and personal with Caroline Gleeson, CEO of Occupop
Brainfood Live On Air - Ep127 - Diversifying the Talent Pipeline - MORE or LESS candidate data
Brainfood Live On Air - Ep126 - Ageism In Recruitment: To Do‘s for Candidates & Employers
Brainfood Live On Air - Ep125 - From Sign Up to Show Up - How To Organise Recruitment Events
Brainfood Live On Air - Ep124 - How to Have Better Intake Meetings With Hiring Managers
Brainfood Live On Air - Ep123 - Building Culture for Hybrid Teams
Brainfood Live On Air - Ep122 - Gen Z and the New World of Work
Brainfood Live On Air - Ep121 - The First 100 Days
Founders Focus - Ep9 - Up close & personal with Jon Stross & Daniel Chait, Co-founders, Greenhouse
Brainfood Live On Air - Ep120 - Remaking Candidate Experience, Post Pandemic
Brainfood Live On Air - Ep119 - Building Social Capital with Software Developers
Brainfood Live On Air - Ep118 - How To Be A Better Talent Acquisition Leader
Founders Focus - Ep8 - Up close & personal with Ben Sesser & Teddy Chestnut, Co-founders, Brighthire
Brainfood Live On Air - Ep116 - Starting & Scaling A Successful Recruitment Business
Brainfood Live On Air - Ep116 - Recruiting in China in 2021
Brainfood Live On Air - Ep115 - Headcount Planning for HyperGrowth
Brainfood Live On Air - Ep114 - The Ethics of AI in Recruiting
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