50+ Essential Rules of Great Branding Podcast
Business:Marketing
Rule 63 : Apple picture. Or, Apple word. Never both.
Rule 62 : Bill Gates 15 min rule
Rule 61: The most powerful element in design.
Rule 60: Icons = Ideas
Rule 58 & 59: The good, bad and ugly of web images.
Rule 56: Man vs God
Rule 55: The power of empty space.
Rule 54 : Overposting
Rule 53: Outdoor, Google & you
Rule 52: The Elvis rule
Rule 51 - Divine details
Rule 50: The 70/30 rule
Rule 49: Understand color
Rule 48: Mailing it in.
Rule 47: You. You. You.
Rule 46: 120 year old advertising advice
Rule 45: When never to embellish.
Rule 44: Branding's potent four letter word
Rule 43: Know your voice.
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