The Fundraising Talent Podcast
Business:Non-Profit
Heather wants charities to recognize that they may be vastly underestimating the value they bring to their corporate sponsors and that, in doing so, they may prohibit themselves from building mutually beneficial relationships that can bring far more value than simply financial support. Heather explains that we’re beyond the era of old-school corporate giving where the charity delivers on the good and the corporate sponsor just delivers on a check. Heather is the founder and president of The boutique fundraising consultancy, BridgeRaise, which helps nonprofits take their corporate giving efforts to a new level starting with aligning everyone’s values.
Heather wants nonprofit leaders to see that they are bringing more to the table and have the opportunity to welcome their corporate sponsors into an active, co-creative type of relationship. The type of relationship Heather describes allows leaders to do away with the deficit-thinking that always postures the charity with their hands out, looking for a hero to rescue them. Rather than partnering with corporations who select their partners like members of a “flavor of the month club,” Heather wants charity leaders to seek out purpose-led corporations that can be counted on for sustainable, meaningful relationships that translate into the most signicant levels of support.
As always, we are especially grateful to our friends at CueBack for sponsoring The Fundraising Talent Podcast.
206 | What important lessons do two decades in fundraising have to offer?
205 | Will fundraisers mail their year-end appeals to a more diverse and inclusive audience this year?
Has contemporary fundraising become too much form over substance?
What do we do when the CEO insists on changing the name of our nonprofit?
Will discernment be among the most desirable skills for future fundraising professionals?
Why are some fundraisers so bad at scheduling meetings with their donors?
Is now a good time for nonprofits to hire (or fire) a fundraising professional?
How might agencies play a more strategic rather than tactical role in fundraising?
What can a brand say about an organization in such uncertain times?
Is the rising generation of fundraising professionals more thoughtful about their work?
Are fundraising professionals telling themselves and their donors the wrong story?
Is fundraising really ready for the Baby Boom generation of major donors?
Will fundraising part ways with some of its sacred practices in order to be a truly inclusive endeavor?
Is "keep asking" the only advice that fundraising experts really know how to give?
What lessons have AFP leaders learned about keeping their community vibrant and in tact?
Do feasbility studies curate a flawed sensibiity about how fundraising really works?
#190 | How do we get technology in the right place for higher ed fundraising?
#189 | Perhaps consumerism is not the right framework for fundraising?
#188 | Is now a great time to retool what has worked for fundraising the past?
#187 | Are fundraising professionals forgetting about their volunteers?
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