Let’s talk how to focus! Nir Eyal’s is an incredible thinker- describing himself as a ‘behavioural design expert’- which is the point of intersection between psychology, technology, and business. Then add some behavioural economics, and a twist of neuroscience.
Our conversation in this episode ranges from how to be ‘indistractable’- the title of Nir’s book (and a word he invented), but also what tools and techniques can bring us to a pont of focus. And what about neurochemistry- is it real, or do we use it as an excuse? How can we correctly allocate time to things ….. and can we be bored!?
Nir has a Stanford MBA and is a best-selling author, who later went back to teach a course on product design at the Stanford University School of Engineering.
Nir’s books are Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life.
Your toolkit to being Indistractable is after the timeline….
5:00 Nir’s background and explanation of his expertise.
8:40 Old philosophy on distractions- everything old is new again!
10:00 The four pillars of becoming indistractable
17:25 Does neurochemistry and the reward pathway drive our distract-ability?
19:50 The place of Locus of Control when considering distraction. Ben talks self awareness…. Curiosity instead of contempt
22:50 How do we get motivated?
29:50 Work, you and relationships- how they nest.
35:50 Psychological transitions and deliberate breaks.
39:45 How do we surf the urge?
48:10 How do customers get hooked on products?
51:20 What is Nir’s power song!?
External Links
https://www.nirandfar.com/about-nir-eyal/
-Link to the book:: http://geni.us/Indistractable
-Indistractable bonus content is here: http://nirandfar.com/indistractable
-Indistractable summary article: https://www.nirandfar.com/skill-of-the-future/
-Distraction guide here: https://www.nirandfar.com/distractions/
-Habits vs routines article here: https://www.nirandfar.com/habits/
-Why schedules are better than to-do lists: https://www.nirandfar.com/todo-vs-schedule-builder/
-Time boxing article: https://www.nirandfar.com/timeboxing
-Values article: https://www.nirandfar.com/common-values/
-Habit tracker - https://www.nirandfar.com/habit-tracker/
-Also, the schedule maker tool Nir mentioned is here: https://nirandfar.com/schedule-maker/
Contact Us
www.unforgiving60.com
Email us at debrief@unforgiving60.com
Instagram, Twitter: @Unforgiving60
THE RESILIENCE RETREAT INFORMATION
Be guests of the authors of The Resilience Shield between 27-30 October 2022 on Fitzroy Island off Cairns, North Queensland, Australia
Info and bookings here: https://resilienceshield.com/retreat/
Music
The Externals – available on Spotify
Ben Frichot - available on Spotify
S5E8 – Riana Crehan ‘Suffers Well’; From Supercars to SAS Australia
S5E7 – MAJGEN Justin “Jake” Ellwood DSC AM CSC – On Running (an Army Division, the Queensland Reconstruction Authority….and in general!)
S5E6 – Dr. Luana Main – The Good, the Bad and the Ugly of stress and (over)training
@RV31 - Reconciliation, Travel and Reflections on Guests
S5E5 – Rachel Vickery “Don’t Fix Broken – Create Awesome”
S5E4– Creativity Builds Resilience: Artists in Foxholes @fova.org.au
S5E3– Ian Prior: How Professional Athletes Stay In the Arena
S5E2– Dr Rob Barbour: SAS Doctor Out of Africa
S5E1B – Jaz Diab – Special Forces Nuclear Scientist, Nerd and Mum! Part B
S5E1A – Jaz Diab: Special Forces Nuclear Scientist, Nerd and Mum! Part A
@RV30 – The Season 5 Kick Off
Season 5- We are (ALL) back on the cans
Season 5 - And We're Back!
Special Episode- Vale Tim Robertson: Forever the Chronic Overachiever
@RV29 – Events and Reflections: The Year in Review
S4E21- Ben and Tim on the Golds Gym Podcast
S4E20 – Senator David Van – Politics and Conflict, at home and abroad
S4E19 – Brad McIlroy: Beyond the Bali Bombing
S4E18 – Associate Professor Justine Gatt: Providing a COMPAS to navigate wellbeing and resilience
S4E17 – Life in Bloom: Sam and Cam Bloom on Life, Adversity, Growth and Love
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