Let’s talk how to focus! Nir Eyal’s is an incredible thinker- describing himself as a ‘behavioural design expert’- which is the point of intersection between psychology, technology, and business. Then add some behavioural economics, and a twist of neuroscience.
Our conversation in this episode ranges from how to be ‘indistractable’- the title of Nir’s book (and a word he invented), but also what tools and techniques can bring us to a pont of focus. And what about neurochemistry- is it real, or do we use it as an excuse? How can we correctly allocate time to things ….. and can we be bored!?
Nir has a Stanford MBA and is a best-selling author, who later went back to teach a course on product design at the Stanford University School of Engineering.
Nir’s books are Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life.
Your toolkit to being Indistractable is after the timeline….
5:00 Nir’s background and explanation of his expertise.
8:40 Old philosophy on distractions- everything old is new again!
10:00 The four pillars of becoming indistractable
17:25 Does neurochemistry and the reward pathway drive our distract-ability?
19:50 The place of Locus of Control when considering distraction. Ben talks self awareness…. Curiosity instead of contempt
22:50 How do we get motivated?
29:50 Work, you and relationships- how they nest.
35:50 Psychological transitions and deliberate breaks.
39:45 How do we surf the urge?
48:10 How do customers get hooked on products?
51:20 What is Nir’s power song!?
External Links
https://www.nirandfar.com/about-nir-eyal/
-Link to the book:: http://geni.us/Indistractable
-Indistractable bonus content is here: http://nirandfar.com/indistractable
-Indistractable summary article: https://www.nirandfar.com/skill-of-the-future/
-Distraction guide here: https://www.nirandfar.com/distractions/
-Habits vs routines article here: https://www.nirandfar.com/habits/
-Why schedules are better than to-do lists: https://www.nirandfar.com/todo-vs-schedule-builder/
-Time boxing article: https://www.nirandfar.com/timeboxing
-Values article: https://www.nirandfar.com/common-values/
-Habit tracker - https://www.nirandfar.com/habit-tracker/
-Also, the schedule maker tool Nir mentioned is here: https://nirandfar.com/schedule-maker/
Contact Us
www.unforgiving60.com
Email us at debrief@unforgiving60.com
Instagram, Twitter: @Unforgiving60
THE RESILIENCE RETREAT INFORMATION
Be guests of the authors of The Resilience Shield between 27-30 October 2022 on Fitzroy Island off Cairns, North Queensland, Australia
Info and bookings here: https://resilienceshield.com/retreat/
Music
The Externals – available on Spotify
Ben Frichot - available on Spotify
Special Episode- Embrace the Virus! Leading Through COVID-19.
S2E6- Mitchell Martin – The Next Ed Sheeran! But Better(er)
S2E5- Alec Torelli: Life Lessons Learned from High Stakes Poker
S2E4- Mark Wales: SAS Journeyman- Beyond Survivor to Tough Luxury......
S2E3 – Placing Explosive Charges on Glass Ceilings - Monika Georgieva
S2E2- Row, Row, Row Your Boat, Gently Across the Pacific! - Heather Taylor
S2E1- SAS Tactics to Fight the Apocalypse - with Mick Neven from the Apocalypse Comedy Podcast
@RV14 - The Season 1 Finale! On Heard Island & the last 12 months, the co-host's Performance Appraisal Report & Season 2 planning
S1E34- Climbing Active Volcanos in the Sub Antarctic - A Unique SAS Mission
@RV13- On Jimmy McKeown, Melina Mellino, Chris Huet and our Recommended Reading List
S1E33- Chris Huet- The Precision of a Fighter Pilot and the Passion of a Poet
S1E32- Go Run Trails! Melina Mellino on trail running and embracing fun, nature & life
S1E31 – Jimmy McKeown- Master Distiller of the Year; The Young Whipper Snapper
@RV12- On Richard Baker, RSL, Alyssa Azar, SAS Selection as an Everest and Climbing Active Volcanos
S1E30- Alyssa Azar- With the World at Her Feet. The youngest Australian to climb Everest
Special Episode- On 'Mateship'. Ben and Tim are interviewed by Maxine Brown from the RSL
S1E29- Richard Baker- Journalistic Royalty- Proving the pen is mightier than the PONG SU!
@RV11- On Jim Molan, the MV Tampa, English Channel Swimming, Aviation Business and ‘Cheek-sent-me-high’
S1E28 – Jack Moshovis – Building High Performance Aircraft in the Sky!
S1E27- Sam Penny: English Channel Swimmer- 'I didn't come this far to only come this far'
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