If a marketing expert promises you results that seem too good to be true, it probably is.
In this episode, Matt and Kirk discuss why they believe it’s irresponsible for “marketing gurus” and “lead-generation experts” to claim that they can fill financial advisors’ pipelines and get them 10X the results. They also talk about what advisors have to gain by shifting away from a “quick win” marketing mindset.
In this episode, you will learn:
Tune in now to consider a new way to think about quick-win promises from marketers.
Resources: Top Advisor Marketing | Kirk's LinkedIn post | Death By Referrals
Brought to you by: iris.xyz
Episode 213 - How to Develop Your Executive Presence — With Steve Kosch
Episode 212 - PR Strategies That Get Advisors the Most Attention — With Warren Weeks
Episode 211 - Business Tips for a Dialed-In and Successful 2020
12 Days of Marketing - Episode 12 — The Best Tips From Our 12 Days of Marketing Series
12 Days of Marketing - Episode 11 — Best Practices for Showcasing Your Expertise on Social Media
12 Days of Marketing - Episode 10 - How to Create Your Powerful Hook
12 Days of Marketing - Episode 9 — 9 Ways to Become a Good Podcast Guest
12 Days of Marketing - Episode 8 — 8 Ways to Retain Your Audience
12 Days of Marketing - Episode 7 — 7 Ways of Self-Marketing for Advisors
12 Days of Marketing - Episode 6 — Podcast Coaching Tips
12 Days of Marketing - Episode 5 — How to Think of In-Demand Podcast Topics Now
12 Days of Marketing - Episode 4 — 4 Benefits of Niche Marketing for Advisors
12 Days of Marketing - Episode 3 — 9 Best Practices for Building Your Marketing Team
12 Days of Marketing - Episode 2 — 2 Ways to Keep Your Prospects Engaged During the Sales Process
12 Days of Marketing - Episode 1 — 1 New Marketing Strategy: Micro-Influencer
Episode 210 - Make Your Story The Message with Chris Smith
Special Mini Series: 3 Part Research Series - Study Results of High-Net-Worth Breadwinners: Episode 3
Special Mini Series: 3 Part Research Series - Study Results of High-Net-Worth Breadwinners: Episode 2
Special Mini Series: 3 Part Research Series - Study Results of High-Net-Worth Breadwinners: Episode 1
Episode 209: How to Become a Great Podcaster— With Tim Wohlberg
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