This is the second installment in a series titled “Better Than Normal – Designing Transformative Experiences,” which will provide tools to help you position your employee and customer experience for relevance in a COVID-19 and post-COVID-19 world.
I have been busier than I’ve ever been before during the pandemic, but in those rare moments of reflection, I have been able to evaluate what brings value and what was simply a habit, and your customers are doing the same.
For example, I used to live in hotels and on planes, but I haven’t struggled with getting my carry-on out of an overhead bin in months, and still business soars. Was all that air travel purposeful?
I am hoping my dry cleaner misses me because I was a loyal visitor when I wasn’t on the road. However, in the last few months, I haven’t had much of a reason to stop by. I’m not saying that planes, hotels, and dry cleaners aren’t important, I am merely suggesting that in this “better than normal” world we’re living in that all of us are given a chance to question decisions that used to seem reflective. It’s Monday, and I am home, I’d better go to the dry cleaner?
Let’s imagine your customers reflecting on the purposefulness of your business in their lives? How much of their purchases are driven by habit? How are you faring?
Ok, those are unpleasant questions, so let’s try something more positive. What might you do to increase the likelihood that customers will see the purposefulness of your offerings?
Break the Glass – The ABCs of Customer Experience During COVID-19
Break the Glass – Be Surprisingly Kind
Break the Glass – Set Expectations
Break the Glass – Anticipate
Break the Glass – Listen
Sharing Not Telling – Gratitude and Hope in Action
Leadership is NOT Waiting to Follow – Be Thoughtful, Proactive, Humble, and Courageous
Leadership and Life Lessons Learned In a Pandemic – My Offer of Service
VUCA, Coronavirus, and Tools for Human Experience Leadership
Listening and Leading Customer Experience in Uncertain Times
Isn’t It Time for Ecosystem Mapping? | The Changing World of Customer Experience
Are Customers Getting Smarter than Business Leaders? Hard Truths About Customer Experience!
The Art and Heart of Successful Human Experience Training | A Path Infrequently Traveled
Being Surprisingly Kind | Starting a Movement for Customer Experience and Beyond
Everything Matters When It Comes to First Impressions | Mastering Your Customer’s Arrival Experience
Leveraging Trends to Drive Business Success through Customer Experience
2020 and Beyond | How to Deliver Memorable Customer Experiences in a World Without Walls
Looking Back, Letting Go, and Moving Forward
Imagine it is 2025 – How’s Your Customer Experience?
Slowing Down to Savor the Season – Unplugging to Connect!
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